Location: Ajmer, Rajasthan
Work Mode: Full time | Work From Office

About the Role

We are looking for a Content Marketing & Content Head who will take complete ownership of our content growth across YouTube, Instagram and LinkedIn.

This is a target-oriented leadership role. The person will be responsible not only for creating content but also for converting content into organic reach, audience growth and qualified leads.

Key Responsibilities1. Content Strategy

- Develop and execute a monthly content strategy for YouTube, Instagram and LinkedIn.
- Identify high-search-volume and high-conversion topics.
- Plan content calendars, campaigns and content series.
- Study competitors, trends and audience behaviour.
- Build a strong brand presence across all platforms.

2. YouTube Growth

- Plan and manage long-form and short-form YouTube content.
- Improve views, watch time, CTR and audience retention.
- Research keywords and topics with strong lead-generation potential.
- Optimize titles, descriptions, thumbnails and overall YouTube SEO.
- Identify existing videos with potential for higher organic traffic.

3. Instagram Growth

- Develop Reels, carousels, educational posts and other content formats.
- Build consistent organic reach and follower growth.
- Track engagement, shares, saves and profile visits.
- Convert Instagram traffic into website enquiries and leads.

4. LinkedIn Growth

- Build strong personal and company brand presence.
- Create thought-leadership content, educational posts and business content.
- Increase organic reach, followers, engagement and inbound enquiries.
- Develop LinkedIn content specifically for B2B lead generation.

5. Organic Lead Generation





The primary KPI of this role is organic lead generation.

Target: 5,000+ qualified organic leads per month.

The candidate will be responsible for developing systems and content strategies that generate leads through:

- YouTube
- Instagram
- LinkedIn
- Google/SEO
- Website content
- Organic social media campaigns
- Content-driven inbound marketing

6. Team & Execution Management

- Coordinate with video editors, graphic designers, writers, SEO and sales teams.
- Create clear content briefs and execution plans.
- Maintain weekly and monthly performance dashboards.
- Analyze which content generates maximum leads and revenue.
- Continuously improve the content-to-lead conversion process.

Key Performance Indicators (KPIs)KPITargetOrganic Leads5,000+ / MonthYouTube GrowthConsistent monthly growthInstagram GrowthConsistent organic growthLinkedIn GrowthConsistent organic growthWebsite Organic TrafficMonth-on-month growthQualified LeadsContinuous improvementContent OutputConsistent monthly publishingLead ConversionImprove continuouslyWho We Are Looking For

We need someone who thinks like a Growth Manager, not just a content creator.

The ideal candidate should understand:

Content → Reach → Audience → Traffic → Leads → Revenue

Experience in YouTube growth, Instagram marketing, LinkedIn marketing, SEO and organic lead generation will be highly preferred.

Important

This is a target-driven role.

We are not hiring someone merely to post content.

We are hiring someone who can build an organic content engine capable of generating 5,000+ leads every month.

Pay: ₹8,086.00 - ₹32,413.52 per month

Work Location: In person

📌 Content Marketing & Content Head Linkedin and youtube (India)
🏢 SonisVision Corporates
📍 India