18 Aug
|
Swaron International Private
|
India
18 Aug
Swaron International Private
India
Key Responsibilities
● Develop and execute content strategies aligned with Sudathi’s brand vision, growth goals, and seasonal campaigns.
● Plan and execute SEO-driven content strategies to boost organic traffic, visibility, and conversions.
● Create engaging blog posts, website content, landing pages, and product descriptions optimized for high-ranking keywords.
● Conduct in-depth keyword research using tools like SEMrush, Ahrefs, or Google Keyword Planner to identify opportunities.
● Collaborate with designers, product teams, influencer marketing, and social media managers to ensure cohesive storytelling across platforms.
● Monitor content performance using Google Analytics, Search Console, and other tools; optimize strategies based on insights.
● Stay updated on Google algorithms, SEO best practices, and emerging digital trends to keep Sudathi ahead of the curve.
● Ideate and deliver culturally relevant content and blog topics that align with Indian fashion, festive moments, and customer behavior.
● Plan and manage content calendars, ensuring timely execution of campaigns and product launches.
● Track performance metrics, analyze outcomes, and refine strategies for maximum impact.
What We’re Looking For
● More than 2+ years of experience in a content, strategy, or creative lead role (agency or brand side).
● Strong knowledge of fashion, or consumer behavior, especially in the D2C space.
● Prior experience with digital-first campaigns, especially short-form content.
● Ability to write compelling campaign copy, and creative briefs.
● Comfortable in fast-paced, iterative environments with high-volume content needs.
Required Skills
● Campaign Ideation & Execution
● Scriptwriting & Copywriting
● Branding & Visual Direction
● Social Media Trends & Platform Algorithms
● Team Management & Leadership
● Solid Communication & Presentation
● Data-Driven Creativity
● Creative Brief Writing
● Digital Marketing Knowledge
● Attention to Detail & Timely Delivery
Pay: ₹20,000.00 - ₹40,000.00 per month
Work Location: In person
📌 Content Writer (India)
🏢 Swaron International Private
📍 India