18 Aug
|
Digiweave Mediatech
|
India
18 Aug
Digiweave Mediatech
India
Performance Marketing Executive | 2–3 Years
We’re looking for someone who has hands-on experience in performance marketing, especially for D2C and e-commerce brands.
Roles and Responsibility:
- Plan and execute performance marketing campaigns across Meta and Google Ads for D2C, e-commerce and other client brands.
- Understand the client’s business, products, target audience and growth objectives before planning campaigns.
- Manage campaigns focused on sales, revenue, leads, conversions and customer acquisition.
- Monitor and optimize campaigns based on ROAS, CPA/CAC, CTR, CPC, CPM, conversion rate and revenue.
- Take ownership of campaign setup, budgeting, targeting, optimization and scaling.
- Analyze campaign data regularly and identify what is working and what needs improvement.
- Conduct A/B testing across creatives, audiences, ad copies, offers and campaign structures.
- Work closely with the creative and social media teams to develop performance-focused creatives and communication.
- Identify opportunities to scale successful campaigns while maintaining efficiency and profitability.
- Troubleshoot underperforming campaigns and take corrective actions based on data.
- Ensure proper conversion tracking, pixels, events and analytics are in place.
- Prepare weekly and monthly performance reports with clear insights and recommendations.
- Communicate campaign performance, learnings and next steps to internal teams and clients when required.
- Keep track of competitor activity, market trends and platform updates to identify new growth opportunities.
- Manage advertising budgets responsibly and ensure that every campaign is aligned with the client's business objectives and expected ROI.
- Contribute to building data-driven strategies that improve client ROAS and overall business growth.
What we’re looking for:
- Strong experience with Meta (Facebook) & Google Ads
- Hands-on experience managing D2C brands
- Experience running e-commerce campaigns independently
- Proven ability to generate leads/sales through paid marketing
- Campaign optimization, tracking & performance analysis
- Amazon & Flipkart Ads experience will be an added advantage
- But they should have basic knowledge of lead gen also
We’re looking for someone who doesn’t just run campaigns, but understands numbers, conversions and business growth.
About Digiweave Mediatech LLP
Digiweave Mediatech LLP is a growing digital marketing agency based in Thane, Maharashtra. We work with brands across D2C, E-commerce, Fashion, Lifestyle, FMCG and other industries to build their digital presence and drive business growth.
Our services include Performance Marketing, Social Media Marketing, Influencer Marketing, E-commerce Marketing, Website Development, Branding and Lead Generation. We believe in working on real campaigns, solving real business challenges and delivering measurable results.
At Digiweave, employees get the prospect to work on different brands, learn through practical experience, take ownership and grow with the company in a fast-paced agency environment.
Pay: ₹25,000.00 - ₹45,000.00 per month
Application Question(s):
- Do you have D2C Experience?
- What is your current CTC?
- What is your notice period?
Work Location: In person
📌 Performance Marketing Executive (India)
🏢 Digiweave Mediatech
📍 India