18 Aug
|
Career India
|
India
18 Aug
Career India
India
A Sales and Marketing Executive for a fancy or luxury tiles showroom plays a critical role that blends interior design consultation, high-end retail sales, and corporate B2B networking. Because fancy tile showrooms cater to high-net-worth individuals (HNIs), premium builders, architects, and interior designers, the role demands much more than basic counter sales.
Below is an overview of the key responsibilities, qualifications, and strategic marketing playbooks detailed inside the generated document.
Core Responsibilities
- Luxury Showroom Sales: Welcome premium walk-in clients with an upscale demeanor, read blueprints or mood boards, and guide them through curated collections of luxury ceramic, porcelain, glass, or natural stone tiles. [1, 2]
- B2B Field Marketing: Proactively visit architectural firms, interior design studios, and active high-end construction sites to pitch current product catalogs and secure project tie-ups.
- Value Upselling & Cross-selling: Maximize transaction value by upselling large-format slabs and cross-selling premium hardware fixtures, designer grouts, or specialized tile adhesives that complement the main tile selection.
- Visual Merchandising: Ensure that concept boards, live kitchen/bathroom mockups, and tile racks remain immaculate, properly labeled,
and configured to match current market design trends.
Ideal Candidate Profile
- Experience: Typically 1 to 3 years of proven retail or indoor showroom experience, specifically within luxury home decor, premium sanitary ware, modular kitchens, or high-end tiles.
- Key Requirements: A sharp design sensibility, stellar verbal communication skills, and local mobility (a valid driving license/vehicle is often mandatory for outdoor B2B architect visits).
Strategic Growth Playbook
- Architect Specification Programs: Implement a structured referral or loyalty framework to incentivize local interior designers to specify your showroom's inventory in their premium residential or commercial projects.
- Private Collection Previews: Host exclusive, short-format networking events directly inside the showroom to launch imported lines or innovative textures to top-tier local builders.
- Digital Target Marketing: Leverage visual platforms like Instagram, Pinterest, and Houzz to cross-promote completed local project sites, tagging the collaborating architects to build community authority and drive showroom footfall.
Pay: ₹18,000.00 - ₹20,000.00 per month
Work Location: In person
📌 Senior Sales and Marketing Executive for fancy tiles dealers (India)
🏢 Career India
📍 India