Community & Experiences ManagerSorano | MumbaiThe RoleWe’re looking for someone who understands that a excellent restaurant is more than food and drinks.It becomes a place people want to belong to.Sorano Mumbai is being built as an all-day restaurant and bar whose personality can evolve through the day — from dining to aperitivo, drinks, music and a sophisticated late-night energy.We’re looking for someone who can help build the community, culture and social life around it.This is not a desk-bound social media role.You will be out in the city, meeting people, building relationships, creating collaborations, programming experiences, hosting guests and helping make Sorano a place Mumbai wants to return to — at different times and for different reasons.Your job is ultimately to help us:Build the room. Build the community. Build the habit.What You'll Own1. Events & Experiences- Build and execute a strong monthly calendar of events, collaborations and experiences- Develop recurring properties that can become synonymous with Sorano- Work across music, food, drinks, art, design, culture, fashion and other relevant worlds- Identify and coordinate artists, DJs, collaborators, guest bartenders, creators and partners- Own the journey from concept and promotion to guest list, RSVPs and on-ground execution- Measure events by attendance, guest quality, revenue, repeat participation and long-term brand value — not simply by the number of events conducted2. Aperitivo & Daypart ProgrammingHelp create distinct reasons to visit Sorano through the day.This could include:- Aperitivo and after-work rituals- Early-evening drinks and social occasions- Dinner programming- Weekend experiences- Sunday formats- Late-night programmingThe objective is not constant discounting or generic "happy hours."It is to create recognisable Sorano rituals and occasions that people build into their lives.3. Nightlife & Building the RoomAs dinner moves into late evening, Sorano should be capable of developing a different energy.You will help:- Build the right late-night audience- Develop relationships with people who bring other people- Create relevant DJ/music and nightlife programming- Work closely with operations and the bar team to manage the transition from dinner into late night- Build a strong base of regular late-night guests- Understand which nights should carry energy and how to create density rather than simply running events- Be physically present for important evenings and know what's actually happening in the roomWe want someone who can walk through Sorano at midnight and understand:Who is here? Who should be here? Who keeps coming back? And what will make this room even better next week?4. Community & City PartnershipsBuild a genuine network across Mumbai.Relevant communities could include:- Fashion and design- Art and music- Advertising, media and entertainment- Founders and entrepreneurs- Finance and business- Hospitality- Creators and tastemakers- Corporate communities- Expats- Premium residential communities- Hotels, concierges and lifestyle networks- Other culturally relevant communities and brandsDevelop collaborations that introduce Sorano to the right new audiences and convert those introductions into repeat relationships.5. Creators, Tastemakers & PR- Build direct relationships with relevant Mumbai creators and tastemakers- Look beyond follower counts to identify people who genuinely influence where their communities eat, drink and socialise- Develop organic and paid collaborations where appropriate- Host creator and community experiences- Brief and coordinate with the PR agency on launches, events and stories- Track the effectiveness of collaborations rather than simply reporting reach6. Regulars, VIPs & CRMA great restaurant should know its people.You will help build and maintain a segmented guest community including:- Regulars- VIPs- High-frequency guests- Aperitivo guests- Late-night regulars- Event attendees- Creators and tastemakers- Corporate contacts- Community leaders- Lapsed guestsUse the database intelligently for personalised outreach, relevant invitations, birthdays, anniversaries, events and reactivation.The objective is not merely to collect phone numbers.It is to create relationships.7. Social & Real-Time StorytellingOur social media agency manages regular content creation and publishing.Your role is to make sure the agency understands what is actually happening inside Sorano.You will:- Feed the agency stories, people, events and moments worth amplifying- Capture spontaneous on-ground content when required- Ensure important events and collaborations receive proper coverage- Identify real-time opportunities- Monitor community conversations and ensure important DMs/comments don't get lost- Keep the digital representation of Sorano connected to the energy of the actual restaurant8.



Reputation & Guest Relationships- Monitor guest feedback and online reviews- Ensure feedback reaches the relevant operating teams- Coordinate recovery of negative guest experiences- Encourage genuine reviews from happy guests- Identify regulars and build deeper relationships with them- Help create a culture in which guests feel recognisedHow We'll Measure SuccessWe care about outcomes, not activity for activity's sake.Key measures will include:- Event attendance and commercial performance- RSVP-to-attendance conversion- Event-driven revenue- Aperitivo covers and beverage revenue- Growth of early-evening traffic- Dinner-to-late-night retention- Late-night footfall and bar revenue- Repeat participation in programmed experiences- Relevant community partnerships created- Growth and activation of the guest database- Regular/VIP guest development- Effectiveness of creator collaborations- Guest acquisition attributable to activations wherever measurable- Online reputation and guest-response discipline- ROI against event, influencer and community spendsWho We're Looking ForYou may come from:Premium restaurants & bars / nightlife / luxury hospitality / experiential marketing / events / lifestyle PR / members' clubs / music & entertainment / fashion & lifestyle brands / community building.We're less interested in your exact previous designation than in whether you understand people, culture and hospitality.You should be:- Extremely social and a natural relationship-builder- Well connected — or exceptionally capable of becoming well connected — in Mumbai- Culturally curious and aware of what's happening in the city- Comfortable hosting and working a room- Creative but commercially grounded- Strong at execution, not just ideas- Comfortable dealing with VIPs, artists, creators, agencies, partners and guests- Organised enough to manage several activations simultaneously- Comfortable working evenings, weekends and late nights when the role requires it- Someone who genuinely enjoys restaurants, bars, music and hospitalityThis role is probably not for you if:You're primarily looking for a social-media/content-posting role, prefer working entirely from a desk, or believe an event is successful because it generated Instagram reach.We're looking for someone who wants to build something people want to be part of.About SoranoSorano is a contemporary Italian restaurant and bar built around generous food, great drinks and warm hospitality.For Mumbai, we're taking that idea further — creating a restaurant that can move naturally from dining into aperitivo, drinks, music and late-night energy while remaining unmistakably Sorano.We're looking for the person who can help build the community around it.

📌 Community & Experiences Manager (Maharashtra)
🏢 Manifest Hospitality
📍 Maharashtra