Job Description: Loyalty Marketing Intern

Role Overview:

We are looking for a proactive and detail-oriented Loyalty Marketing Intern to support ongoing campaigns. This role involves assisting in campaign planning, execution, content coordination, and performance tracking.

Key Responsibilities:

Manage and optimize loyalty programs, ensuring they align with business objectives and customer needs.
Track and achieve KPIs including customer frequency, AOV, revenue contribution, engagement, and retention across different cohorts.
Drive automation of the loyalty program, ensuring operational efficiency and scalability.
Conduct periodic audits of the loyalty program, including communications, earning and burning mechanisms, and overall functionality.
Manage customer journeys across the platform, enhancing the loyalty experience at each touchpoint.




Introduce new loyalty services and member benefits aligned with evolving customer expectations.
Prepare and present reports on loyalty campaign performance, insights, and recommendations to senior management.

What We’re Looking For:

Graduate Candidates are preferred

Basic understanding of CRM channels is a plus (Email, WhatsApp, Push)

Comfortable with Excel / Google Sheets and PowerPoint

Attention to detail (very important for QA and campaign execution) Strong organizational skills and ability to manage multiple projects

Interest in marketing, fashion, beauty, and lifestyle brands

Valuable written and verbal communication skills

Relevant Work Experience In Marketing/ Digital/ CRM Is Preferred

Duration: 3–4 months, Work from Office Profile

Location: Vikhroli, Mumbai

📌 Intern - CRM (Loyalty) (Mumbai)
🏢 Tata CLiQ Fashion
📍 Mumbai