Job Summary:
To build and manage how Synergy Marine Group, its services, expertise and thought leadership are discovered, understood and cited across AI-driven search and answer platforms including Google AI Overviews/AI Mode, ChatGPT, Gemini, Perplexity and other emerging platforms.
The role will combine solid organic-search fundamentals with emerging expertise in Answer Engine Optimisation (AEO), Generative Engine Optimisation (GEO), LLM visibility and citation intelligence.
This is a specialist AI-search role and will not own paid media, campaign management, CRM, social media or routine digital-marketing execution.

Key Responsibilities:
Establish and manage a structured framework for measuring Synergy's visibility, citations and competitive presence across major AI-search platforms.
Develop and implement AEO/GEO strategies, including structured experimentation around content, page structure, entity signals, schema, source authority and AI-search prompts.
Analyse which Synergy-owned and credible third-party sources are being used or cited by AI platforms,



and identify opportunities to strengthen Synergy's citation footprint.
Track genuine commercial and shipowner-intent discovery across priority areas such as ship management, technical management, crew management, offshore management, newbuilding, alternative fuels and decarbonisation.
Benchmark Synergy's AI visibility against relevant global ship managers and identify content, authority and information gaps.
Monitor how Synergy, its leadership, capabilities and services are represented across AI platforms, flagging inaccurate, outdated or incomplete information for appropriate action.
Establish concise monthly reporting covering AI visibility, citation frequency, source diversity, competitor visibility, prompt-level movement, AI referral traffic where measurable, and recommended actions.

Candidate Preference:
Approximately 5–7 years of relevant experience in search analytics, digital content optimisation or a

📌 AI Search (India)
🏢 Synergy Marine Group
📍 India