Performance Marketing Manager – Web & App Growth (4-5 yrs experience)
Platforms: Meta Ads, Google Ads, Apple Ads and ChatGPT Ads
Location: Marol, Andheri East, Mumbai
Work Mode: Full-time, In-office
Experience: 4–5 years
Timing: 12:00 PM–9:00 PM
About Action Tour Guide (actiontourguide.com)
Action Tour Guide (ATG) is a travel-technology company offering self-guided audio tours across North America and other international destinations. Our mobile apps and website help travelers explore national parks, cities, historic landmarks and scenic routes using GPS-enabled storytelling, interactive maps and qualified narration.
More than 2 million travelers use our products every year.
About the Role
We are looking for a hands-on Performance Marketing Manager to own paid customer acquisition across our website and iOS and Android apps.
You will manage campaigns across Meta Ads, Google Ads, Apple Ads and ChatGPT Ads, working toward profitable growth in tour purchases, app installs, subscriptions and revenue.
You will collaborate with our external marketing agency on strategy,



budgets and campaign decisions while remaining ATG’s internal owner of performance.
You will also manage the graphic-design resource responsible for producing ad creatives and campaign variations.
This is not purely an agency-coordination role. You must understand campaign data, challenge recommendations, identify opportunities and take responsibility for results.

Key Responsibilities
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(1) Paid Advertising Management
Plan, launch, manage and optimize campaigns across: — (A) Meta Ads: Facebook and Instagram, (B) Google Ads: Search, Performance Max, Display, YouTube and App campaigns, (C) Apple Ads for App Store acquisition (D) ChatGPT Ads as the platform expands.
Build campaigns for individual tours, destination bundles, subscriptions, app installs and seasonal promotions.
Manage audiences, keywords, locations, bids, budgets, placements, offers and campaign structures.
Alloca

📌 Performance Marketing Manager – Web (Mumbai)
🏢 Action Tour Guide
📍 Mumbai