18 Aug
|
Mesmerize
|
Mumbai
What You’ll Do
Campaign Strategy & Execution
Plan, execute, and manage paid ad campaigns across:
Meta Ads (Facebook & Instagram)
Google Ads (Search, Display, Shopping, Performance Max)
Amazon Ads
WhatsApp Campaigns (for remarketing and retention)
Use Meta Ads Manager and Google Ads Manager to launch and monitor campaigns effectively.
Drive customer acquisition and retargeting strategies through segmented, data-driven approaches.
Performance Tracking & Optimization
Analyze daily campaign performance; track KPIs like ROAS, CPA, CTR, and conversions.
A/B test creatives, ad copies, audiences, and placements to maximize efficiency.
Create regular performance reports and strategic insights for the Co-founder.
Cross-Platform Coordination
Align ad strategies with marketplace platforms like Amazon to support seasonal or promotional campaigns.
Stay updated with algorithm changes, platform best practices, and digital trends.
Who You’ll Work With
You won’t be working alone - you’ll collaborate closely with a passionate, cross-functional marketing team:
SEM/SEO Specialist – for search optimization and aligning paid efforts with organic visibility.
Performance Marketing Intern – for support in campaign setup, research, and reporting.
Head of Content – for ad creatives, campaign messaging, and brand alignment across channels.
What You’ll Need
2–4 years of proven experience in performance marketing for D2C, lifestyle, or fashion/e-commerce brands.
Deep knowledge of Meta Ads Manager, Google Ads, and retargeting platforms like WhatsApp Business API or tools.
Strong understanding of funnel-based marketing, conversion tracking, and audience segmentation.
Proficiency in Excel, Google Analytics, and attribution/reporting tools.
Ability to collaborate with creative and technical teams to build compelling campaigns.
Detail-oriented, self-motivated, and comfortable working in a fast-paced startup environment.
Perks & Growth
Be part of a tech inspired, quick-growing brand with a loyal co
📌 Meta & Google Ads Specialist (Mumbai)
🏢 Mesmerize
📍 Mumbai