Job Description

Department: Marketing

Location: Cocoma Digital HQ – Amboli, Andheri West, Mumbai

Employment Type: Full time (On-Site)

Shift: Variable Shift

Experience Required: 2+ Years

About Cocoma Digital & Studios

Cocoma Digital & Studios is a fast-growing creative and marketing powerhouse managing multiple brands and sister companies. Our digital wing specialises in YouTube growth strategy, social media marketing, management, performance-driven content development, and creator collaborations. Our studios wing offers comprehensive post-production solutions for films, web series, TV, and digital shows, along with localisation and adaptation services for international content.

Role Overview

We're looking for a trend-savvy, platform-first Social Media Executive who understands the pulse of digital culture and knows how to turn content into engagement.

From managing YouTube publishing and social media calendars to tracking trends and optimizing content performance, this role is all about combining creativity, analytics, and platform expertise.





If you spend your day discovering viral formats, analyzing content performance, and staying ahead of social trends, this role is built for you.

Key Responsibilities
- Content Publishing & Platform Management

Manage end-to-end YouTube publishing operations, including uploads, metadata, thumbnails, playlists, SEO optimization, and scheduling.

Publish and manage content across YouTube, Instagram, Threads, X, Facebook, and emerging social platforms.

Maintain content calendars and ensure timely execution of campaign deliverables.

Monitor platform updates and implement best practices to maximize content visibility and performance.
- Trend Spotting & Content Optimization

Track trending topics, viral formats, creator trends, memes, and audience behavior across digital platforms.

Identify opportunities to leverage trends and convert them into content ideas for clients and internal brands.

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