JD

- Execute lead generation campaigns across digital, offline, referral, alliance, and partner channels to achieve approved lead targets.
- Coordinate with agencies, channel partners, aggregators, and vendors to ensure timely execution and delivery against agreed performance metrics.
- Track and monitor the lead funnel from acquisition to handover, identifying gaps and recommending corrective actions.
- Prepare and publish periodic reports, dashboards, and performance updates related to lead generation activities.
- Ensure effective execution of approved campaigns in line with timelines, budgets, and business priorities.
- Monitor and optimize lead sources to improve volume, lead quality, and channel efficiency.
- Conduct lead reconciliation with CRM, Sales,



and agency reports to ensure accuracy and completeness of lead data.
- Maintain and update lead generation dashboards, MIS reports, and performance trackers for management review.
- Resolve operational escalations related to lead quality, source discrepancies, campaign performance, and stakeholder concerns.
- Support Sales and CRM teams by ensuring timely lead allocation, information sharing, and alignment on conversion priorities.

KPI

1. Revenue & Lead Contribution

2. Strategy & Execution Excellence

3. Quality & Governance

4. Team & Cross-Functional Coordination

5. Innovation & Continuous Improvement

📌 Marketing Manager (Bhubaneswar)
🏢 EVOS BUILDCON
📍 Bhubaneswar