Job Summary:

Ishya Healthcare is looking for a hands-on Marketing and Business Development Executive to lead our growth efforts. This person will own our marketing and outreach strategy, build a pipeline of clients, and help the company expand its footprint and revenue in the home healthcare space.

Key Responsibilities:

Marketing and Advertising

- Develop and execute a marketing and advertising strategy across digital and offline channels
- Manage social media presence, website content, and online advertising campaigns
- Plan and run local outreach activities (hospital tie-ups, clinic partnerships, community events, print and local media)
- Work with Ishya team and excute marketing campaign.
- Track campaign performance and adjust strategy based on results

Business Development

- Identify and pursue new client segments (individual patients, corporate wellness tie-ups, insurance partners, hospitals, nursing homes)
- Build and manage relationships with referral sources such as doctors, hospitals, and diagnostic centers
- Generate leads, convert inquiries into clients, and manage the sales pipeline
- Negotiate partnerships and service agreements
- Set and track revenue targets
- Identify home healthcare requirements through hospitals, doctors, clinics, and discharge teams
- Build professional referral relationships with healthcare professionals
- Connect with RWAs, residential societies, and community groups to identify local healthcare needs




- Conduct health awareness camps and community outreach activities
- Coordinate identified patient requirements with the care/operations team
- Identify new hospital, clinic, doctor, and community referral networks
- Maintain records of visits, referrals, requirements, and follow-ups

Team and Strategy

- Prepare regular reports on marketing spend, lead generation, conversion, and revenue growth
- Work closely with operations and clinical teams to align messaging with service capacity
- Bring new, cost-effective ideas for client acquisition and brand visibility

Required Qualifications and Experience

- Bachelor's degree in Marketing, Business Administration, or related field (MBA preferred)
- 2-6 years of experience in marketing and business development, healthcare or home care sector preferred
- Proven track record of generating leads and closing business
- Experience managing a small team

Required Skills:

- Strong communication and interpersonal skills
- Sales and negotiation skills
- Marketing knowledge
- Lead generation and conversion skills
- Good presentation skills
- Customer relationship management
- Basic computer knowledge (MS Office, Email, CRM)

To apply or for any query you can WhatsApp and Call @ Neha (phone hidden).

Industry Types:

Home Healthcare Services

Department:

Sales & Marketing

Location:

Noida / Delhi NCR

Employment Type:

Full time, Permanent

📌 Business Development Executive (Greater Noida)
🏢 Ishya Healthcare Services
📍 Greater Noida