Job Summary

We are looking for a creative and analytical Social Media Marketing Executive who can manage social media platforms, create engaging content, design presentations, conduct market research, and support branding activities.

Key ResponsibilitiesSocial Media Management
- Handle and manage company social media accounts including Instagram, Facebook, LinkedIn, and other platforms.
- Create and schedule engaging posts, reels, stories, and promotional content.
- Develop social media campaigns for brand awareness and lead generation.
- Monitor social media engagement, insights, and audience growth.
- Respond to basic inquiries and coordinate with customers or influencers online.

Content Creation & Designing
- Design creative posts, banners, brochures, and promotional materials.
- Create visually attractive PowerPoint presentations (PPTs) for company pitches, collaborations, campaigns, and meetings.
- Assist in branding and visual identity development.
- Coordinate with content creators, influencers, and marketing teams for campaign execution.
- Ensure consistency in brand tone,



design, and communication.

Market Research & Analysis
- Conduct market research related to customer behavior, competitors, cafes, restaurants, influencers, and fragrance industry trends.
- Analyze competitor marketing strategies and campaigns.
- Research trending content ideas and social media trends.
- Prepare reports and presentations based on research findings.
- Identify opportunities for collaborations and brand promotions.

Required Skills:
- Strong knowledge of social media platforms and trends.
- Valuable designing skills using Canva, Photoshop, or similar tools.
- Excellent PPT and presentation-making skills.
- Creative thinking and branding understanding.
- Basic understanding of digital marketing and advertising.
- Good communication and coordination skills.
- Research and analytical abilities.
- Knowledge of content creation and audience engagement.

Job Specification Education

📌 Social Media Executive (Vadodara)
🏢 HouseIt
📍 Vadodara