18 Aug
|
BMW Lutyens Motorrad
|
Naraina
18 Aug
BMW Lutyens Motorrad
Naraina
Job Title: Sales & Marketing Manager
Location: BMW Lutyens Motorrad, Current Delhi-Naraina
Department: Marketing
Reporting to: Marketing Manager / General Manager
About Us
BMW Lutyens Motorrad is an authorized BMW Motorrad dealership offering premium motorcycles, top-notch service, and a luxury brand experience. We are committed to delivering the spirit of the BMW brand to passionate riders through cutting-edge marketing and customer engagement.
Role Overview
As a Marketing Executive, you will be responsible for executing marketing campaigns, managing digital presence, coordinating events, and contributing to brand growth and lead generation strategies. You’ll play a key role in shaping the dealership’s image and driving customer engagement.
Key Responsibilities1. Digital Marketing
- Manage social media platforms (Instagram, Facebook, YouTube, LinkedIn).
- Coordinate with creative teams/agencies for content creation.
- Run digital advertising campaigns (Google Ads, Meta Ads).
- Monitor analytics and generate monthly reports on digital performance.
2. Events & Activations
- Plan and execute local events: ride-outs, customer meetups, product launches, etc.
- Collaborate with BMW Motorrad India for brand-led campaigns.
- Coordinate logistics, invites, and follow-up communication.
3. CRM & Lead Management
- Maintain the customer database (DMS/CRM tools).
- Work with the sales team to track lead conversion.
4. Branding & Communication
- Ensure brand guidelines are followed across all marketing materials.
- Design and distribute dealership-specific promotional materials (flyers, merchandise, etc.).
- Support showroom branding and in-store promotions.
5. Partnerships & PR
- Identify potential brand collaborations and sponsorships.
- Manage influencer engagement in line with BMW brand policies.
- Prepare press releases and coordinate with automotive media (if required).
Qualifications & Skills
- Bachelor's degree in Marketing, Business, or related field.
- 1-3 years
📌 Sales & Marketing Manager (Naraina)
🏢 BMW Lutyens Motorrad
📍 Naraina