Job Description - Business Development Officer (BDO) - Tamil Nadu

Work Location: Coimbatore.

Positions: 1

Interview Location: Palakkad (Head Office)

Key Responsibilities

1. Territory Activation & Client Conversion
Build and convert the existing client base into regular, recurring accounts across all three product lines - Goldstar Eagle (Flooring Oxide), TAFU (Metal Primer), and PIL (Industrial Pigments).

2. Structured Sales Visits & Coverage
Execute planned daily visits to dealers, applicators, contractors, and industrial buyers within the assigned territory.

3. Multi-Brand Cross-Selling
Actively promote all three brands to relevant customers, including hardware dealers for Eagle and TAFU, and industrial buyers, manufacturers, and construction firms for PIL.

4. New Dealer & Distributor Addition
Identify, appoint, and onboard new hardware dealers, distributors, and industrial stockists across the assigned territory in Tamil Nadu.

5. Market Intelligence & Competitor Tracking
Monitor and report competitor pricing, promotional schemes, product launches,



and market activities on a weekly basis.

6. Outstanding Payment Collections
Ensure timely collection of outstanding payments and maintain customer accounts within approved credit terms.

7. Sales Target Achievement
Achieve assigned monthly sales targets, market coverage objectives, and customer acquisition goals within the designated territory.
- 5-6 years of experience in Paints, Chemicals, Building Materials, Industrial Coatings, or related industries.
- Solid dealer network and market knowledge in Tamil Nadu.
- Valuable communication, negotiation, and relationship management skills.
- Willingness to travel extensively within the assigned territory.

Requirements & Skills

Education: Any graduation (Bachelor’s degree in Business, Marketing, or related field preferred).
- Strong communication and negotiation skills.
- Leadership and team management abilities (preferred).
- Basic computer knowledge (MS Office).

W

📌 Business Development Officer (Coimbatore)
🏢 Gold Star paint and chemical
📍 Coimbatore