Growth Marketing Executive - Mobile Apps & Games

Experience: 1-4 Years

Key Responsibilities
- Plan, execute, and optimize User Acquisition (UA) campaigns for mobile apps and games.
- Manage campaigns across Google Ads (UAC), Meta Ads, AdMob, and other ad networks.
- Develop and implement App Store Optimization (ASO) strategies for Google Play Store.
- Monitor campaign performance and optimize targeting, creatives, budgets, and bidding.
- Track and analyze KPIs including CPI, CTR, CPM, ROAS, Retention, ARPU, and LTV.
- Manage app releases, ratings, reviews, and performance through Google Play Console.
- Conduct competitor research and identify growth opportunities.
- Collaborate with design and product teams to improve campaign performance and app growth.

Required Skills:




- Google Ads (App Campaigns/UAC)
- Meta Ads Manager
- AdMob & Mobile Advertising
- User Acquisition (UA)
- App Store Optimization (ASO)
- Google Play Console
- Analytics tools (Google Analytics, Firebase)
- Solid analytical, reporting, and Excel/Google Sheets skills
- Excellent communication and problem-solving abilities

Preferred
- Experience in mobile games or app marketing.
- Knowledge of attribution tools, A/B testing, and mobile app growth strategies.

Pay: ₹30,000.00 - ₹60,000.00 per month

Education:
- Bachelor's (required)

Work Location: In person

📌 Growth Marketing Executive (Sola)
🏢 Cittagames by Sharpenminds Technologies
📍 Sola