Key Responsibilities:
- Manage and handle all social media platforms (Instagram, Facebook, LinkedIn, etc.)
- Create, schedule, and publish high-quality content (posts, reels, stories)
- Develop and execute social media strategies aligned with business goals
- Monitor trends and implement new ideas to boost engagement
- Respond to comments, messages, and audience queries promptly
- Track performance metrics and prepare monthly reports
- Run paid ad campaigns and optimize performance
- Collaborate with the design and marketing team for campaigns
- Maintain brand consistency across all platforms
Required Skills & Qualifications:
- Proven experience in social media management
- Strong knowledge of platforms like Instagram, Facebook, LinkedIn, and Twitter
- Basic understanding of paid ads and campaign management
- Good communication and copywriting skills
- Familiarity with tools like Canva, Meta Business Suite, Hootsuite, etc.
- Creative mindset with attention to detail
Preferred Qualifications:
- Experience with content creation (reels, video editing, graphics)
- Knowledge of SEO and digital marketing basics
- Ability to analyze insights and optimize campaigns