Meta Ads Executive - IMTS Institute

Location: Noida Sector 3
Experience: 1-3 Years
Employment Type: Full time

Job Summary

We are looking for a performance-driven Meta Ads Executive to manage and optimize Facebook & Instagram advertising campaigns for lead generation and admissions.

Key Responsibilities
- Plan, create, and manage Meta (Facebook & Instagram) ad campaigns.
- Generate quality leads for admissions and business requirements.
- Monitor campaign performance, CPL, CTR, conversions, and ROI.
- Optimize campaigns, audiences, creatives, and budgets regularly.
- Conduct audience research and A/B testing.
- Coordinate with the creative and counselling teams for ad creatives and lead follow-ups.
- Prepare daily/weekly performance reports and provide campaign insights.
- Stay updated with Meta Ads trends, policies,



and best practices.

Requirements:
- Hands-on experience with Meta Ads Manager and lead-generation campaigns.
- Good understanding of targeting, retargeting, custom audiences, and lookalike audiences.
- Knowledge of campaign analytics and performance optimization.
- Strong analytical and communication skills.
- Experience in EdTech/Education lead generation will be an advantage.

Salary: As per experience and interview
Location: IMTS Institute, Noida Sector 3

Pay: ₹18,000.00 - ₹30,000.00 per month

Benefits:
- Flexible schedule
- Paid sick time

Work Location: In person

📌 Meta Ads (Noida)
🏢 IMTS Institute
📍 Noida