Principal Customer Marketing Manager

Location:
India (Pune / Bengaluru)

Level:
Principal (Senior Individual Contributor)

Reports to:
Head of Product Marketing

Mindtickle
is making a bold claim: that it is the AI-native revenue enablement platform, powered by ElevateOS. Bold claims need proof, and they need customers who stay, expand, and advocate. We are looking for a Principal Customer Marketing Manager to build the proof engine behind the story and to drive a unified customer engagement motion across advocacy, voice of customer, lifecycle and retention, and customer communications. This person turns satisfied customers into evidence and into a flywheel that drives adoption, retention, and growth.

You will work closely with customer success, sales, product management, product marketing, and customers directly. Your mandate is to build a proof stack that backs the platform's claims with credible customer, data, and reference evidence, and to own the engagement surfaces that keep customers passionate and growing.



You will be measured on the strength and usefulness of the proof system, on advocacy and voice-of-customer signal, and on retention and expansion outcomes.

Responsibilities will include
- Build the proof engine.
Develop a proof stack that backs the platform's claims with customer evidence, before-and-after product proof, and outcome data such as win rate, ramp, manager time saved, and engagement lift, so the company makes solid claims supported by evidence rather than assertions.
- Own customer advocacy.
Grow a base of references, customer stories, reviews, and champions, and turn customer wins into reusable proof across sales, marketing, and analyst relations.
- Run the voice-of-customer program.
Capture structured customer feedback through surveys, councils, and closed-loop processes, and feed insight back into positioning, product, and the customer experience.
- Drive lifecycle and retention.
Own onboarding communications, nurture journeys, in-prod

📌 Principal Customer Marketing Manager (Bengaluru)
🏢 Mindtickle
📍 Bengaluru