Job Summary

Key Responsibilities

Industry And Market Research
Conduct industry and market research, competitor analysis, industry analysis and benchmarking.
Analyze customer demographics, behavior, and purchasing patterns.
Identify market trends, customer needs, and business prospects.
Support customer retention and experience improvement initiatives.

Marketing Analytics & Reporting
Analyze campaign performance using KPIs such as Leads, CPL, CPA, ROAS, ROI, Conversion Rate, and Revenue Contribution.
Develop dashboards and prepare daily, weekly, monthly, and quarterly reports.
Provide data-driven recommendations to improve marketing effectiveness.
Conduct A/B testing and performance optimization initiatives.

Campaign Management & Digital Marketing
Plan, execute, and optimize marketing campaigns across digital and offline channels.
Monitor website performance, traffic, engagement, and conversion metrics.
Support website content updates and landing page optimization.

Lead Generation & Sales Funnel Management




Generate and nurture qualified leads through digital channels.
Analyze lead quality, lead sources, customer acquisition channels, and conversion rates.
Monitor and optimize the sales funnel from inquiry to conversion.
Support lead management and revenue forecasting.

Social Media And Content Management
Manage company social media platforms and content calendars.
Create and coordinate marketing content, brochures, presentations, flyers, and promotional materials.
Ensure brand consistency across all marketing channels.
Monitor social media engagement and performance metrics.

Budget & Performance Optimization
Monitor marketing budgets and expenditures.
Analyze ROI and channel performance.
Recommend budget allocation and campaign optimization strategies.
Identify high-performing and underperforming marketing channels.

Cross-Functional Collaboration
Work closely with Sales, Business Development, Design, and Mana

📌 Marketing Executive Golf City (India)
🏢 AvconExpo
📍 India