In office: Bangalore, Marketing for a US-based company Strikeyard

Marketing Manager (Strikeyard)

We are looking for an experienced and results-driven Marketing Manager to lead and execute integrated marketing initiatives across Strikeyard's brand portfolio. This role requires a strategic thinker with robust project management skills who can coordinate cross-functional teams, manage marketing campaigns, and drive brand growth across digital and offline channels.

Key Responsibilities

Strategic & Campaign Planning
Assist in developing annual and monthly marketing plans across brand portfolios.
Manage a monthly marketing budget and oversee campaign execution across performance marketing, SEO, social media, loyalty programs, referral programs, online sales, marketing events, brand & government partnerships, marketing automation, CRM, PR, and collaborations.
Coordinate with internal teams, external partners, and other stakeholders to ensure timely delivery of all marketing initiatives.

Team Coordination & Leadership
In this role,



one is expected to effectively coordinate wth various PoCs and stakeholders both internal and external to the company who may be based remotely and in other time zones.
Supervise and guide Marketing Executives in daily activities and project execution.
Ensure alignment between senior management objectives and on-ground implementation.
Review work outputs from team members to maintain quality and brand consistency.

Cross-Channel Marketing Management
Oversee digital marketing activities including broadcasting, SEO, paid media campaigns, influencer collaborations, and social media content planning.
Support loyalty and referral program strategy and implementation.
Ensure PR activities, award submissions, and brand partnerships are executed smoothly.

Reporting & Analysis
Review performance reports submitted by executives, ensuring insights are actionable and aligned with business KPIs.
Present monthly marketing performance

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