KEY RESPONSIBILITIES
Plan, manage, and optimize PPC campaigns across relevant advertising platforms
Manage budgets, bids, keywords, targeting, and campaign performance
Analyze key metrics including ROAS, ACoS, TACoS, CTR, CPC, and Conversion Rate
Conduct keyword, search-term, competitor, and performance analysis to identify growth prospects
Develop optimization strategies to improve ROI, conversions, sales, and profitability
Prepare performance reports and provide actionable insights and recommendations
Communicate campaign performance and strategies with international clients and coordinate with internal teams
Manage multiple client accounts while ensuring timely execution and deliverables
Amazon Ads (added advantage): work with Sponsored Products, Sponsored Brands, and Sponsored Display; analyze Amazon Ads reports (ACoS, TACoS, ROAS, CTR, CPC, Conversion Rate) across international Amazon marketplaces such as US, UK, and EU.

Pay: ₹35,000.00 - ₹60,000.00 per month

Work Location: In person

📌 Ppc Manager Varanasi
🏢 Bighatch Consulting Private Limited (Eservz)
📍 Varanasi