Campaign Operations : Oversee and manage end-to-end campaign operations on SFMC, ensuring effective and timely execution. Collaborate with marketing teams to align campaign objectives with business goals.
Project Management : Lead and manage project timelines, resources, and tasks for campaign workflows, ensuring smooth operation from planning through execution and reporting.
Reporting & Analytics: Track, measure, and report on the performance of marketing campaigns. Develop and maintain campaign dashboards using tools like Incorta, Tableau, and SFMC Analytics, providing insights into KPIs, engagement, and conversion.
SQL & Data Management : Utilize SQL to pull and analyze customer data for segmentation, reporting, and performance measurement. Ensure data accuracy and integrity across campaigns.
SFMC Platform Knowledge: Leverage SFMC s studios such as Journey Builder, Automation Studio, Email Studio, and Audience Builder for campaign operations and reporting. Ability to coordinate technical resources as needed for complex requirements.
Strategic Collaboration:



Partner with cross-functional teams, including marketing, data analytics, and creative teams, to develop integrated campaigns that align with the broader marketing strategy.
Optimization & Best Practices: Drive optimization initiatives by implementing A/B testing, analyzing campaign performance, and recommending best practices for deliverability, engagement, and conversion.
Compliance & Data Privacy: Ensure all campaigns adhere to relevant data privacy regulations (e.g., GDPR, CAN-SPAM) and company policies.

Who you are and what you bring
Bachelors degree in marketing, Business, Data Analytics, or a related field.
5+ years of experience in marketing operations, specifically in managing campaigns on SFMC.
Proficiency in SQL for data segmentation, reporting, and analytics.
Solid familiarity with SFMCs studios (e.g., Journey Builder, Automation Studio, Email Studio); hands-on expertise i

📌 Marketing Operations Manager Bengaluru
🏢 Enphase Energy
📍 Bengaluru