About KIDSS TALK

KIDSS TALK is a 25-year-old, trusted premium baby and kidswear brand, with a robust retail presence across Madurai and Coimbatore in Tamil Nadu.

We are currently launching our Diwali Collection and scaling up our e-commerce platform to match.

"Our Diwali Collection is built on customisation, thoughtful curation, and a huge product variety — every piece chosen with care and every fit made with the customer in mind. You'll be marketing this depth and personalisation, not just a generic seasonal catalogue."

Which is why we need a specialist who can help us grow faster and smarter online, right now.

The Prospect

This is a growth-ownership role, not a task-execution one. You will independently analyze our current e-commerce strengths and weaknesses, build on what's working, and fix what isn't — driving traffic, conversions, and ROI through SEO, paid ads, and website optimization ahead of and during our Diwali launch.

Key Responsibilities
Improve website ranking for keywords related to baby & kids products through SEO — keyword research,



on-page optimization, and link building
Plan and optimize Google Ads & Meta Ads campaigns for maximum ROI, not just ad spend management
Analyze and improve website performance, user journey, and conversions
Audit the payment gateway and checkout flow to ensure it works smoothly and reduces drop-off
Suggest and implement website improvements — UX, page speed, and content — based on data
Run retargeting campaigns to recover lost sales and increase repeat purchases
Continuously analyze the current website and ad accounts to make data-driven improvements
Build and maintain segmented email marketing campaigns — manage subscriber lists and maximize conversions from email
Act as a digital marketing analyst — interpret performance data across all channels (SEO, Ads, Email, Website) into transparent, actionable insights
Leverage AI tools to automate reporting, campaign optimization, and content workflows, a

📌 Digital Marketing Specialist Chinna Chokikulam
🏢 KIDSS TALK PRIVATE
📍 Chinna Chokikulam