Job Title: Marketing Automation Specialist
Location: Startup Park, Madiwala, Bangalore
Working Days: Monday to Saturday
Experience: 3–4 Years

Job Summary

We are looking for a Marketing Automation Specialist with 3–4 years of experience to manage and optimize marketing automation campaigns. The ideal candidate should have hands-on experience with CRM platforms, email marketing, lead nurturing, campaign automation, and performance analytics.

Key Responsibilities
Design, build, and optimize automated marketing campaigns.
Manage email marketing workflows, lead nurturing, and customer journeys.
Create and maintain marketing automation workflows, triggers, and customer journeys.
Integrate CRM systems with marketing automation platforms.
Set up and manage WhatsApp and email automation campaigns.
Segment audiences and personalize campaigns for better engagement.
Track campaign performance and generate reports with actionable insights.
Collaborate with marketing, sales,



and product teams to improve lead generation and conversion.
Ensure data accuracy, compliance, and best practices in marketing automation.

Required Skills
3–4 years of experience in Marketing Automation.
Hands-on experience with marketing automation tools such as HubSpot, Marketo, Salesforce Account Engagement (Pardot), ActiveCampaign, Zoho Marketing Automation, Mailchimp, Brevo (formerly Sendinblue), Klaviyo, or similar platforms.
Experience with WhatsApp automation tools such as AiSensy, WATI, Interakt, or similar platforms.
Robust knowledge of CRM systems and lead lifecycle management.
Experience with email marketing, workflow automation, lead scoring, and campaign optimization.
Basic understanding of HTML/CSS for email templates is an added advantage.
Robust analytical, communication, and problem-solving skills.

Pay: ₹35,000.00 - ₹40,000.00 per month

Work Location: In person

📌 Marketing Automation Specialist Bengaluru (India)
🏢 Perform 100x
📍 India