Territory Sales Manager (TSM)

Location / HQ: Sitamarhi, Bihar
Channel: General Trade
Division: Consumer Care
CTC Bracket: Negotiable based on current CTC
Reporting To: Regional Sales Manager
Team: 3P Salesmen
Market: Rural

Role Overview

The Territory Manager will drive sales, distribution, market expansion, and rural penetration for the Consumer Care Division in Sitamarhi. The role demands robust execution capability, leadership in managing 3P salesmen, and deep understanding of rural GT markets.

Key Responsibilities:
Sales & Business Growth
Deliver monthly, quarterly, and annual sales targets for Consumer Care products.
Drive numeric & weighted distribution across rural markets
Ensure robust product availability and visibility in General Trade outlets
Expand coverage in underserved rural pockets and highpotential villages
Territory Operations & Execution
Plan and execute daily market routes for self and 3P salesmen
Ensure adherence to beat plans, coverage norms, and productivity KPIs
Implement trade promotions, schemes,



and merchandising activities
Monitor stock levels, order execution, and secondary sales performance
Team Management (3P Salesmen)
Lead, coach, and motivate 3P salesmen to achieve daily/weekly targets
Conduct market working, onthejob training, and performance reviews
Ensure discipline in reporting, route adherence, and outlet coverage
Build capability in rural selling, product knowledge, and customer handling
Market Development & Rural Penetration
Strengthen relationships with key retailers, wholesalers, and rural distributors
Identify recent rural markets and drive outlet expansion
Execute visibility initiatives and ensure planogram compliance
Track competitor activities, pricing, and rural promotional strategies
Reporting & Compliance
Maintain accurate MIS, sales reports, and market insights
Ensure compliance with company SOPs, commercial processes, and GT norms
Drive usage of CRM/SFA tools

📌 Territory Sales Manager Chennai
🏢 Career Point
📍 Chennai