The Marketing Assistant supports the marketing and business development team by assisting with digital marketing, client communication, lead generation, content creation, proposal coordination, and administrative marketing activities. The role ensures smooth execution of marketing campaigns while helping generate current business prospects and maintaining the company's brand image.

Key ResponsibilitiesDigital Marketing
Assist in planning and executing digital marketing campaigns.
Manage social media accounts (LinkedIn, Instagram, Facebook).
Coordinate website updates and blog posts.
Monitor online inquiries and respond or assign them appropriately.
Assist with email marketing campaigns.

Lead Generation
Research potential clients, architects, developers, consultants, and contractors.
Build and maintain the client database (CRM).
Support cold calling and follow-up activities.
Schedule meetings with prospective clients.
Track leads from inquiry to project award.

Marketing Coordination
Prepare company presentations and brochures.




Coordinate proposal submissions and marketing materials.
Assist in organizing exhibitions, seminars, and client events.
Maintain marketing documents and company profiles.

Content & Branding
Create social media posts and captions.
Coordinate photography and project documentation.
Ensure brand consistency across all marketing materials.
Assist in preparing case studies and project success stories.

Market Research
Research competitors and industry trends.
Identify current business opportunities.
Prepare market analysis reports.
Update target client lists regularly.

Administrative Support
Maintain marketing records and databases.
Prepare weekly and monthly marketing reports.
Track marketing expenses and campaign performance.
Coordinate with external vendors and agencies.

Required Qualifications
Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
Fres

📌 Marketing Assistant Kochi
🏢 LIGHT FORMA INTERNATIONAL PVT
📍 Kochi