17 Aug
|
Z1 Tech
|
Gurugram
About the Role
We are looking for a Campaign Manager (Programmatic) with 5+ years of experience to manage the end-to-end execution of digital programmatic campaigns across DV360 and other programmatic buying platforms. The role requires robust campaign management skills, analytical thinking, stakeholder coordination, and hands-on expertise in campaign trafficking, optimization, and performance analysis.
Key Responsibilities
Own the end-to-end execution of programmatic campaigns across DV360 and other programmatic buying platforms.
Traffic creatives, configure campaigns, and ensure timely launches with accurate targeting, tracking, and measurement.
Perform comprehensive campaign analysis, identifying performance trends, optimization opportunities, delivery issues, and actionable insights.
Monitor campaign pacing, budgets, and KPIs, ensuring campaigns meet performance objectives.
Conduct QA for campaign setup, creatives, tracking, and reporting.
Troubleshoot campaign delivery, tracking, and performance issues with Ad Ops, Creative, Product, Analytics, and Platform teams.
Prepare regular campaign performance, profitability, and post-campaign reports.
Partner with internal teams to recommend programmatic media strategies aligned with client objectives.
Define campaign success metrics, KPIs, audience strategies, and optimization frameworks.
Ensure compliance with campaign SLAs and platform best practices.
Preferred Skills & Experience
Minimum 5 years of experience in Programmatic Campaign Management, Ad Operations, or Media Operations
Hands-on expertise with DV360 (mandatory).
Solid understanding of DSPs, SSPs, Ad Exchanges, PMP, Programmatic Guaranteed (PG), and Open Auction.
Experience in campaign trafficking, audience targeting, creative implementation, budget management, and optimization.
Robust analytical and reporting skills using Excel and dashboards.
Excellent stakeholder management and cross-functional collaboration.
Google
📌 Associate Director Gurugram
🏢 Z1 Tech
📍 Gurugram