We are hiring Marketing Manager based out at Mumbai.
Essity is a global leader in health and hygiene with our corporate headquarters in Stockholm, Sweden, and North American headquarters in Philadelphia, PA. We are a multi-billion-dollar company that is committed to breaking barriers to well-being. Essity does this through cutting-edge brands in the areas of Skilled Hygiene, Consumer Goods, and Health & Medical Solutions.
Here is the Job Description:
Executes marketing plans according to brief from BMs across Brands and Channels
Is briefed by local BMs on marketing plans objectives, recommended touch points and A&P.; In charge of media plan creation, execution and KPI follow up.
Supports sufficiency and accuracy of A&P; allocation. Drives constructive dialogue with BM if A&P; allocated is not sufficient based on Fewer, Bigger, Better approach
BTB, BTC and BTBTC marketing and media expert across Health and Medical channels
Provides channels and customers insights to local BMs
Partners with sales for synchronization of sales and marketing activities and execution at customers POS
Drives, together with sales, a full digital funnel approach and improves sales & marketing productivity, fully leveraging DME and CRM for scalable digital activities.
Drives customer education in line with global guidance and leveraging globally produced material (where applicable)
Drives marketing operation and sales support (where applicable e.g. sampling, POS production, website translation)
Manages and secures personal development of team members (where applicable)
Leadership Skills:
Leading Self:
Customer Focus
Persuades
Decision Quality
Action Oriented
Demonstrates Self-Awareness
Being Resilient
Nimble Learning
Interpersonal Savvy
Self-Development
What We Can Offer You
Our purpose, Breaking Barriers to Well-Being, provides meaning to everything we do. Join us to improve well-being for people and drive positive change for society
📌 Tena Marketing Activation Manager Mumbai
🏢 Essity
📍 Mumbai