17 Aug
|
TLC DIGITECH
|
India
17 Aug
TLC DIGITECH
India
Job DescriptionKey Responsibilities:
n
n
Conducting market research to learn about current trends and target audiences.n
Creating and Handling content for collateral, campaigns, Templates, Web and App.n
Coordinating with Hotel Marcoms for Promotional Emailers / Notifications disseminationn
Work on blogs and organic content creationn
Understanding company brands and creating content to meet those objectives within a given time frame.n
Develop content strategies for traditional and digital marketing channels, and content marketing and digital platformsn
Determine the best way for content to engage users, increase customer loyalty, generate leads, and measure brand awarenessn
Work with cross-functional teams to establish and articulate internal and external key messages, and ensure that content is aligned accordinglyn
Create SEO content for keyword research,
information architecture, and usability best practices to deliver targeted contentn
Creating and managing content calendar for Digital platformsn
Identifying gaps in content and recommending recent topics.n
Testing campaigns (Digital, promotional, transactional, web, app) before go live.n
nDesired Profile:
n1. Experience of 5 years + in writing content in the luxury domain.
n2. Excellent creative writing skills and impeccable command over English.
n3. Should be able to give boring topics an compelling spin.
n4. Should be abreast with current news and social media trends.
n5. Positive interpersonal skills to work in a team.
📌 Content Specialist Delhi (India)
🏢 TLC DIGITECH
📍 India