ob Description

We are looking for a Performance Marketing Executive with hands-on experience in managing and optimizing Meta (Facebook & Instagram) Ads. The candidate will be responsible for campaign execution, performance optimization, tracking, audience management, and reporting.

Key Responsibilities
Set up and manage Meta Ads campaigns including Traffic, Conversion, Catalog Sales, and Retargeting.
Monitor and optimize campaigns based on ROAS, CPA, CTR, CPM, CPC, and conversions.
Configure and troubleshoot Meta Pixel and Conversions API (CAPI).
Create and manage product catalogs and Catalog Ads.
Manage Custom Audiences, Lookalike Audiences, and Retargeting campaigns.
Troubleshoot ad disapprovals, Pixel issues, catalog errors, and other account-related problems.
Analyze campaign performance and implement data-driven optimization strategies.




Prepare weekly and monthly performance reports with actionable insights.
Manage campaigns across different products, collections, and locations.

Required Skills
1.5–3 years of hands-on experience with Meta Ads Manager.
Solid understanding of Facebook & Instagram advertising.
Experience managing live campaigns with real advertising budgets.
Good knowledge of Meta Pixel, CAPI, Catalog Ads, and Commerce Manager.
Solid analytical and problem-solving skills.
Positive working knowledge of Excel and Google Sheets.
E-commerce/D2C or retail experience will be preferred.

Qualifications
Bachelor’s degree in any stream.
Meta Blueprint or Google Ads certification will be an added advantage.

Pay: From ₹20,000.00 per month

Work Location: In person

📌 Performance Marketing Executive – Meta/instagram Ads Noida (India)
🏢 Panakjnidhi
📍 India