17 Aug
|
HealthKart
|
Gurugram
17 Aug
HealthKart
Gurugram
About the Role:
We are looking for an
energetic and consumer-focused Senior Brand Manager
to drive
NPD and brand growth
for HealthKart’s wellness and nutrition brands.
Key Responsibilities
Own
end-to-end NPD
from ideation, formulation and packaging to pricing and launch.
Identify
consumer needs, market trends and whitespace prospects
.
Develop product propositions, positioning and
go-to-market strategies
.
Drive category and product performance through
consumer and market insights
.
Work closely with
R&D;, Marketing, Packaging, Supply Chain, Sales and Analytics
teams.
Own key
revenue and profitability metrics
for the portfolio.
Track competition and identify opportunities to strengthen the product portfolio.
What We're Looking For:
2–5 years
of experience in Brand Management / Product Marketing / Product Management.
Mandatory: D2C / Wellness / Fitness / Nutrition / Consumer Product experience.
Strong hands-on experience in
NPD and product launches
.
Solid understanding of
consumer insights, product, pricing, packaging and GTM
.
Entrepreneurial mindset with robust
ownership, analytical thinking and bias for action
.
📌 Brand Manager Gurugram
🏢 HealthKart
📍 Gurugram