Key Responsibilities
Plan and execute digital marketing campaigns across Google, Meta, LinkedIn, and other relevant platforms.
Manage and optimize paid advertising campaigns to generate leads and improve ROI.
Develop and implement strategies for lead generation, customer acquisition, and brand growth.
Create and manage content for social media, websites, blogs, email campaigns, and other digital channels.
Handle social media planning, posting, engagement, and performance tracking.
Work on SEO strategies, keyword research, and website optimization.
Monitor campaign performance using analytics tools and prepare regular reports.
Identify opportunities for growth and continuously optimize campaigns based on data and insights.
Use AI tools and automation to improve content creation, campaign management, research, and overall marketing efficiency.
Collaborate with designers, developers, sales,



and other teams to execute marketing initiatives.

Required Skills
Experience in managing digital marketing and performance campaigns.
Valuable knowledge of Google Ads, Meta Ads, LinkedIn Ads, SEO, and social media marketing.
Understanding of content marketing, lead generation, and conversion optimization.
Familiarity with Google Analytics and other marketing analytics tools.
Ability to understand data and use insights to improve campaign performance.
Knowledge of AI tools and marketing automation platforms will be an added advantage.
Valuable communication, creativity, and problem-solving skills.

Pay: ₹20,000.00 - ₹45,000.00 per month

Advantages:
Paid sick time
Provident Fund

Work Location: In person

📌 Digital Marketing Manager Kolkata
🏢 Brainium Information Technologies
📍 Kolkata