Key Responsibilities
Develop and execute social media strategies aligned with business goals
Create and schedule content (text, image, video) across platforms like Instagram, Facebook, LinkedIn, Twitter, etc.
Monitor analytics and prepare performance reports
Engage with followers, respond to comments/messages, and manage online reputation
Plan and run paid ad campaigns and promotions
Stay updated on trends, hashtags, and platform updates
Collaborate with design, content, and marketing teams for cohesive branding
Qualifications:
Bachelor’s degree in Marketing, Communications, BCA, MCA, Any graduate
Certifications in Digital Marketing or Social Media (preferred)