Key ResponsibilitiesDigital Marketing Strategy
Develop and execute digital marketing strategies aligned with client objectives.
Plan, manage, and optimize multi-channel marketing campaigns.
Identify growth prospects to improve brand visibility, customer acquisition, and engagement.
Stay updated with industry trends, platform updates, and emerging digital marketing opportunities.

Content Marketing
Coordinate with designers and stakeholders to develop high-performing creative assets.
Ensure consistency in brand messaging across all marketing initiatives.

Social Media Management
Manage and grow client presence across platforms such as Facebook, Instagram, LinkedIn, YouTube, and X.
Develop content calendars and publishing schedules.
Monitor audience engagement, respond to interactions, and build online communities.
Analyze social media performance and recommend improvements.

Paid Media & Advertising
Plan, launch, and optimize paid advertising campaigns across:
Google Ads
Meta Ads (Facebook & Instagram)
LinkedIn Ads
YouTube Ads




Conduct audience research, targeting, retargeting, and campaign testing.
Manage advertising budgets and optimize campaigns to achieve target KPIs.
Monitor campaign performance and provide actionable recommendations to improve ROI and ROAS.

Client Management & Reporting
Manage multiple client accounts simultaneously while maintaining high service standards.
Conduct client meetings, provide campaign updates, and communicate performance insights.
Build solid relationships with clients and proactively identify opportunities for growth.
Track and analyze key marketing metrics such as leads, conversions, cost per acquisition (CPA), return on ad spend (ROAS), engagement rates, and campaign performance.
Prepare regular reports and present insights and recommendations to clients and internal stakeholders.

Required Qualifications
Bachelor's degree in Marketing, Business, Communications, or a related

📌 Digital Marketing Specialist Jaipur
🏢 HRL Infotech
📍 Jaipur