Location: Bangalore, IND

Work Requirements
Analyze market trends, customer data, and competitive landscape to inform GTM strategies.
Perform TAM, SAM, SOM assessments, and conduct ROI analysis vs existing technology
Perform basic pricing studies and recommend pricing plans
Study third party reports and incorporate into GTM strategy
Collaborate with product, marketing, and sales teams to align GTM efforts.
Monitor KPIs such as adoption rates, conversion metrics, and revenue impact.
Create marketing collateral material to use for customer presentation
Assist in developing customer personas and journey mapping.

Eligibility Criteria
Complete analysis of market trends, customer data, and competitive landscape
Conduct basic pricing studies and recommend pricing plans
Complete study of third-party reports and incorporate into GTM strategy
Create KPIs such as adoption rates, conversion metrics, and revenue impact.
Generate marketing collateral material to use for customer presentation

Additional Information
Time Type: Full time
Employee Type: Assignee / Regular
Travel: Yes, 10% of the Time
Relocation Eligible: Yes

📌 Global Product Marketing Bengaluru
🏢 Applied Materials
📍 Bengaluru