Position Title

Area Manager Farm Solutions

Purpose of the Position (Job Summary)

To contribute to the achievement of Sales Targets as set through effective sales techniques; promotional campaigns and Customer Interaction to create, maintain and develop awareness about the product line.

Key Individual Accountabilities

OPERATIONAL
Sales and Collection
Monitor & successfully execute sale of all products to achieve set targets
Inform customers of pricing, discounts on products and motivate channel partners to achieve targets
Ensure timely placement of products in the market
Ensure achievement of collection targets
Demand Generation/Sales Promotion
Develop demand generation field activity plan in consultation with MDOs
Participate in all field campaigns as per norms

Key Interactions

Internal

External
FA
RM/ZM
MDO (Executives)
Customers
Company’s wholesalers and Retailers





Technical & Behavioral Skills & Knowledge
Technical knowledge of the product line of agricultural Inputs.- seeds, fertilizers and pesticides
Cropping and rain patterns of the region
Sale techniques
Knowledge of competitor’s products and current market strategies.

Key Performance Indicators

Peformance Vs Target

Competencies

Agile Towards Change and Innovation, PL1
Brand Maintenance, Module A
Builds a Performance & Development Culture , PL1
Builds Partnership with Stakeholders, PL1
Distribution and Channel Management, Module A
Executes Efficiently , PL1
Focused on Achieving Results, PL1
Knowledge of Raw Materials, Module A
Market understanding and development, Module A
Sales Process Management, Module B
Thinks Strategically and Acts Decisively, PL1

📌 Tbm Patna
🏢 DCM Shriram
📍 Patna