Manager – Paid Media
As the Paid Media Manager, you will lead and manage all aspects of paid media campaigns across various digital platforms. You will oversee a team of digital advertising specialists, develop strategic plans, and drive performance to achieve marketing objectives.

ROLES & RESPONSIBILITIES:
# Lead project execution across clients and practice teams.
# Train and Build Team to deliver outstanding results.
# Understanding client business and requirements
# Plan, optimise, and implement digital ads campaign strategies for a variety of clients
# Suggest and develop current campaigns across multiple channels
# Perform keyword/audience/interest/behaviour research and manage all the campaigns for your clients
# Ensure the timely and successful delivery of our solutions according to client's needs and objectives
# Set up a list of KPIs to track for each client. Forecast and track key account metrics
# Managing campaign budgets & optimise the ROI
# Improve upon paid advertising processes and innovate new strategies and techniques
# Prepare and present reports on client progress so that their accounts will perform well and be different from competitors.
# Develop higher-level client communication and account strategy, including account launch strategy, long-term campaign management, and growth/scaling strategy
# Build and sustain rapport with multiple clients
# Tracking daily, weekly & monthly KPIs to identify opportunities for improvement in performance & regularly reporting to management/clients




# Develop new business with existing clients and/or identify areas of improvement to meet sales quotas
# Recommend and implement digital projects to increase their ROI
# Prepare reports on account status
# Manage Project tasks and keep CRM up to date.
# Prepare pitches/reports for the sales team
# Develop forecasting reports for prospective clients and show them ROI.
# Collaborates with the sales team to reach prospective clients

REQUIREMENTS:
# Bachelor's degree in Marketing, Advertising, Business, or a related field.
# Proven experience of at least 6 years in managing all Ads campaigns (Meta and Google Ads) and leading a team in a digital marketing agency or similar environment.
# In-depth knowledge of Google Ads platform, including campaign setup, optimization techniques, and performance analysis.
# Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions to optimize campaign performance.
# Excellent leadership and team management skills, with the ability to inspire, motivate, and develop team members.
# Exceptional communication and interpersonal skills, with the ability to effectively collaborate with clients and internal stakeholders.
# Strategic thinker with a proactive approach to problem-solving and a track record of delivering results-oriented solutions.
# Detail-oriented mindset with the ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment.
# Passion for staying updated with industry trends, advancements, and best practices in digital advertising and paid media management.

📌 Communications Manager / Senior Manager (Gurugram)
🏢 Nians
📍 Gurugram