About the Role:

Company: Compunnel Inc.

Location: Noida, Sector 142

Shift: 1:00 PM - 10:00 PM IST

We are looking for a B2B Tech Marketing professional to drive end-to-end campaign execution for our Digital and Eximius business lines. The ideal candidate will have hands-on experience managing integrated marketing campaigns within the Technology, SaaS, IT Services, or Digital Solutions space.

The role requires strong campaign ownership, cross-functional coordination, data-driven decision-making, and an AI-first approach to marketing execution.

Key Responsibilities

Campaign Execution & Delivery

- Own campaigns from brief to launch, coordinating content, design, digital, email, social media, and events.
- Manage campaign timelines, assets, approvals, dependencies, and stakeholder handoffs.
- Ensure campaigns are delivered on time, within scope, and against defined KPIs.
- Monitor campaign performance and drive continuous optimization.

Campaign Planning & Strategy

- Support campaign strategy based on target personas, industry segments, and business priorities.
- Translate business objectives into clear campaign briefs and execution roadmaps.
- Support integrated marketing plans across content, paid media, social, email, and events.

AI-First Marketing

- Leverage AI tools to improve content creation, personalization, campaign execution, reporting, and workflows.
- Develop reusable templates and processes to improve speed and efficiency.
- Identify and implement new AI-driven use cases across marketing activities.

Cross-Functional Collaboration

- Work closely with Content, Design, Digital, Product Marketing, Sales, and other stakeholders.
- Drive follow-ups, resolve execution blockers,



and ensure alignment on deliverables and timelines.
- Provide clear and timely updates on campaign progress.

Performance & Reporting

- Track campaign performance against KPIs and identify key trends and opportunities.
- Translate campaign data into actionable insights and recommendations.
- Build and maintain campaign dashboards and reports for performance reviews.

Required Experience & Skills

- 5-7 years of experience in B2B marketing, campaign management, marketing operations, or integrated marketing.
- Mandatory experience in B2B Technology / IT Services / SaaS / Software / Digital Solutions.
- Hands-on experience managing end-to-end marketing campaigns.
- Strong understanding of digital marketing channels including email, social, content, paid media, and web/digital campaigns.
- Experience working cross-functionally with multiple teams and stakeholders.
- Strong analytical and reporting skills with an understanding of marketing KPIs.
- Comfortable working with AI tools and adopting recent technology to improve marketing productivity.
- Excellent communication, project management, and organizational skills.

Preferred Experience

- Experience in SaaS, IT Services, Digital Transformation, HRTech, Staffing Technology, or Martech.
- Exposure to marketing automation platforms, CRM tools, analytics platforms, or campaign dashboards.
- Experience working with international/B2B markets, particularly the US market.

Who We're Looking For

Someone who can take ownership of a campaign, bring multiple teams together, get it launched, measure its performance, and continuously improve it rather than someone focused only on one marketing

📌 Marketing Campaign Specialist-B Technology_Compunnel Inc. (Noida)
🏢 Compunnel
📍 Noida