Role & responsibilities
Sales Manager - Trade

BU / DIVISION

Consumer Lighting

JOB PURPOSE

Responsible for implementing sales & collection strategies by driving the business in the assigned geographical area, appointment of channel partners & monitor distributor performance & sustainability.

KEY RESPONSIBILITIES

- Sales planning & execution of sales strategies for the assigned geography.
- Contribute to network expansion by recommending new distributors, dealers & retail trade partners and driving market share in the assigned geography.
- Focus on secondary sales growth by implementing business goals namely, achievement of distributor-wise secondary targets.
- Ensuring placement of new products as per commercialization strategy. Sustain growth through recent store growth.
- Monitoring sales, collection & stocks on regular basis as budgeted.




- Ensure after-sales service is provided by the customer care team to all the retailers thereby reducing product returns.
- Ensuring timely liquidation of defective / slow moving / discontinued products as per organizational norms in collaboration with relevant departments.
- Maintain and nurture healthy business relations with all internal & external stakeholders and ensure long-term business objectives are achieved.

EDUCATIONAL QUALIFICATIONS
Graduation (any) or MBA/ PGDM (any)

WORK EXPERIENCE

- 3-5 years of experience
- Experience in B2C sales - preferably from lighting & electrical industry and geographical exposure of the region.

INTERNAL / EXTERNAL INTERFACE

- SCM
- Logistics
- Marketing
- ABM

BEHAVIORAL COMPETENCIES

- Think Beyond
- Put Customers First
- Collaborate to Win
- Develop Talent
- Be the Best
- Be Agile

📌 Sales Manager (Gorakhpur)
🏢 Bajaj Electricals
📍 Gorakhpur