Preferred candidate profile

- MBA in Marketing or equivalent qualification.
- 6-10 years of experience in Brand Marketing, Product Marketing, or Marketing Communications.
- Prior experience in Asset Management, PMS, Mutual Funds, Wealth Management, AIFs, or Financial Services is preferred.
- Solid understanding of HNI/UHNI investor behaviour and alternative investment products.
- Excellent content development, communication, and stakeholder management skills.
- Ability to work closely with investment professionals and convert complex investment concepts into impactful marketing communication.

Role & responsibilities

- Develop and execute brand and marketing initiatives for PMS, AIF, Private Credit, Real Estate, and other alternative investment offerings.
- Create compelling marketing collateral including pitch books,



presentations, factsheets, videos, and digital content.
- Partner with investment, sales, and product teams to translate investment strategies into client-friendly communication.
- Lead thought leadership programs including market insights, webinars, events, whitepapers, and investment content.
- Plan and execute client engagement initiatives, investor events, and partner interactions.
- Manage digital marketing campaigns across website, social media, email, and other channels.
- Drive brand consistency and ensure adherence to company brand guidelines across all communication.

📌 AVP- Brand Marketing (Alternative Investments) (Mumbai)
🏢 Forward
📍 Mumbai