Role & responsibilities

- Responsible for executing marketing campaigns and ensuring brand consistency across all communications executed for your region for SOCIAL.
- Assist the regional managers to execute Local Store Marketing campaigns to support same store sales growth for the region.
- Lead the execution for new store / product launches.
- Coordinate with internal / external stakeholders for Design, PR, Communication and Digital Marketing to drive well rounded and high quality campaigns across platforms and channels
- Vendor management: Identify, manage & ensure timely delivery of the requirements as per internal procedures and policies. Including but not limited to production, Print, Photography, etc.
- Compile monthly Marketing reports encompassing activities across brands, as per the requirement given by regional managers.
- Own the digital presence of individual stores across all online platforms - Facebook, Zomato, Swiggy, Dineout etc. Maintain updated information & resolve issues if any on a daily basis.
- Revenue Management- Responsible for local marketing budget and ROI. Monitor sales and increase sales through various customer engaging campaign and Negotiate commercial proposals to guarantee that gross margins meet business needs.
- Analyse data to measure the effectiveness of marketing campaigns, track key performance indicators (KPIs), and make informed decisions for optimizing ticket sales and event footfall. Manage and allocate marketing budgets effectively to achieve maximum ROI.
- Oversee the creation and distribution of marketing materials, including digital assets, print collateral, press releases, and advertising assets.




- Stay up-to-date with industry trends, competitor activities, and emerging marketing techniques to continuously improve our regional marketing efforts.
- Compile regular monthly reports and presentations on marketing campaign performance, sales figures, and other relevant metrics to the management team.

COMMUNITY & PARTNERSHIPS

- Identify forward thinking art and culture based communities in the region and build long term relations with them by collaborating on projects that build brand Social.
- Were talking Film & Photography, Visual Art, Sports, Music, Inclusivity, Sustainability & more!
- Represent brand Social for such communities and be their go-to person you are a call away if they need you and vice-versa.
- Curate, execute & analyse campaigns as per the identified National Community Strategy of the brand work closely with counterparts in various regions to maintain brand consistency.
- Host hyper locally relevant events across various outlets in the region, meeting business requirements while staying true to the ethos of brand Social.
- Own, build & drive Socials collaborative-shared-workspace concept, known as Social Works in the region.
- Maintain day to day hygiene of the workspaces, acquire members, retain them and build a close-knit community.

Preferred candidate profile

Exp 1 to 5 yrs, in Marketing and/or Community (F&B; industry preferrable).

Good understanding of digital and mainline media required and valuable local community connect.

Must from Chandigarh (can look at multiple cities as well for right candidature). But based in Chandigarh

Interested Candidates can share your profile on (phone hidden)/(phone hidden)

📌 Assistant Manager Marketing & Community (Chandigarh)
🏢 Epiphany Hospitality
📍 Chandigarh