Brand Identity & Graphic DesignerCompany:PogoloomLocation:Gurugram, HaryanaWork Mode:On-siteExperience:1–3 YearsEmployment Type:Full-TimeIndustry:Kids Fashion | D2CAbout Pogoloom Pogoloom is a premium Western kidswear brand creating stylish, modern, and trend-forward clothing for children aged 2–10 years. We are building a distinctive brand that combines contemporary fashion, creativity, and a strong visual identity.We are looking for aBrand Identity & Graphic Designerwho can help shape and maintain Pogoloom's visual language across digital, social media, campaigns, packaging, and other brand touchpoints.Key ResponsibilitiesDevelop and maintain Pogoloom'sbrand identity and visual language .Create creative designs forInstagram, social media campaigns, advertisements, and digital platforms .Design marketing creatives, banners, promotional materials, presentations, and campaign assets.Work onpackaging, labels, tags, inserts, and other brand collaterals .Create mood boards, design concepts, typography, color palettes, and visual directions.Ensure consistency of the Pogoloom brand across all communication channels.Collaborate with the marketing, content, and product teams to develop creative campaigns.Convert creative concepts into visually appealing and commercially effective designs.Stay updated withfashion, kidswear, design, social media, and global visual trends .Create designs that reflect apremium, modern, playful, and aspirational kidswear aesthetic .Adapt designs into multiple formats and sizes for different digital and offline requirements.Contribute ideas for photoshoots,



campaigns, launches, seasonal collections, and brand storytelling.Required SkillsStrong understanding ofBrand Identity & Visual Communication .Excellent knowledge ofAdobe Photoshop and Illustrator .Working knowledge ofFigma and/or Canvais a plus.Robust understanding oftypography, color theory, composition, and layout .Good knowledge of social media design, especiallyInstagram .Ability to create bothconcept-driven and performance-oriented creatives .Strong attention to detail and consistency.Good understanding of currentfashion and lifestyle design trends .Ability to work independently as well as with a creative team.Strong creative thinking and problem-solving skills.Preferred ExperienceExperience infashion, kidswear, lifestyle, D2C, e-commerce, or consumer brandswill be preferred.Experience working onbrand guidelines or complete visual identity systemsis an advantage.Experience with packaging and print design will be an added advantage.Basic knowledge of AI creative tools such asMidjourney, Adobe Firefly, ChatGPT, or similar toolsis a plus.What We’re Looking For We’re looking for someone who iscreative, detail-oriented, trend-aware, and commercially minded —someone who doesn't just make designs look good but understands how design can build a memorable brand.Portfolio is Mandatory Candidates must share a portfolio showcasing:Brand identity projectsSocial media creativesCampaign designsTypography & layout workPackaging/print designs, if availableApply with your updated CV and [email protected]

📌 Graphic Designer/ Brand Identity (Maharashtra)
🏢 Pogoloom
📍 Maharashtra