Digital Marketing Executive

Start Date

Starts Immediately

CTC (ANNUAL)

₹ 2,00,000 ₹ 2,00,000 /year

Experience

1 year(s)

1 year(s)

Apply By

16 Sep' 26

Posted 2 days ago

Job

69 applicants

About the job

Suraksham is building a global career and growth platform focused on HSE, EHS and safety professionals. The platform aims to support professionals throughout their careers by providing relevant job opportunities, career guidance, industry insights, certifications, salary information and other career-related resources. We are looking for a proactive and creative Marketing Executive who can help build Suraksham's brand and grow its presence across digital and social media platforms.

A. Brand Building and Digital Marketing
1. Develop and execute branding and marketing activities for Suraksham across digital platforms.
2. Build Suraksham's visibility among HSE professionals, employers, recruiters and other relevant stakeholders.
3. Plan marketing activities across platforms such as LinkedIn, Instagram, Facebook and other relevant Meta platforms.
4. Identify opportunities to increase brand awareness, audience engagement, website traffic and lead generation.
5. Ensure that all marketing activities are aligned with Suraksham's positioning, target audience and business objectives.

B. Social Media Strategy and Content Planning
1. Analyse the HSE, recruitment, career and job platform markets to identify relevant content opportunities.
2. Research competitors, industry trends, audience behaviour and successful marketing campaigns.
3. Generate regular content and campaign ideas for Suraksham.
4. Work closely with the social media team, including video editors, graphic designers and content creators, to convert ideas into engaging content.
5. Help create content calendars and campaign plans for different social media platforms.
6. Identify trending topics, formats and discussions that can be relevant to Suraksham's audience.

C. Creator, Influencer and UGC Management
1. Identify and coordinate with relevant content creators, social media influencers and UGC creators.
2. Manage the end-to-end process of creating marketing content and brand assets with external creators.
3. Brief creators clearly based on Suraksham's brand guidelines, campaign objectives and content requirements.
4. Coordinate content creation, reviews, revisions and final delivery.
5. Build relationships with relevant creators who can help Suraksham reach HSE and career-focused audiences.

D.



Social Media Management
1. Manage and coordinate all relevant Suraksham social media channels and accounts.
2. Ensure regular and timely posting of content across all planned platforms.
3. Maintain a structured social media content calendar.
4. Monitor the performance of posts and campaigns, including reach, engagement, followers, website traffic and leads.
5. Continuously identify ways to improve content performance and increase organic reach.
6. Work towards maximising audience growth, engagement and lead generation through social media.

E. Brand Guidelines and Marketing Assets
1. Ensure that all marketing materials follow Suraksham's approved brand guidelines.
2. Maintain consistency in brand messaging, tone of voice, visual identity and communication across platforms.
3. Review social media creatives, videos and other marketing assets before publishing.
4. Coordinate with designers, editors and creators to ensure consistency across all brand communication.

F. Market Research and Marketing Ideas
1. Regularly analyse the industry, target audience and competitors.
2. Study how other job platforms, career platforms, recruitment companies and staffing companies market their products and services.
3. Identify new marketing opportunities and campaign ideas based on industry needs and audience requirements.
4. Suggest innovative and practical marketing initiatives to help Suraksham differentiate itself from competitors.
5. Stay updated with current digital marketing trends, tools, platforms and methodologies.

Skill(s) required

Creative Writing Digital Marketing Email Marketing English Proficiency (Spoken) English Proficiency (Written) Facebook Marketing Instagram Marketing Search Engine Marketing (SEM) Search Engine Optimization (SEO) Social Media Marketing

Earn certifications in these skills

Who can apply

Only those candidates can apply who:

1. have minimum 1 years of experience

Other requirements

1. Approximately 1 year of experience as a Marketing Executive, Digital Marketing Executive or Marketing Intern.

2. Candidates with experience in an HR Tech, recruitment, staffing,



job portal or career platform will be preferred.

3. Experience in marketing an online platform, digital product or internet-based business is preferred.

4. Knowledge or understanding of the HSE/EHS/Safety industry will be an added advantage.

5. Preference will be given to candidates who have previously worked on marketing activities for a career platform, recruitment company, staffing company or job portal.

6. Good understanding of LinkedIn, Instagram, Facebook and other relevant social media platforms.

7. Understanding of current digital marketing techniques, social media trends and methodologies.

8. Basic understanding of content marketing, influencer marketing, UGC campaigns and community building.

9. Knowledge of SEO is required. Familiarity with AEO and GEO will be an added advantage.

10. Ability to analyse competitors, market trends and audience behaviour.

11. Strong communication and coordination skills.

12. Ability to work independently in a remote work workplace.

13. Creative thinking and the ability to continuously generate new marketing and campaign ideas.

Salary

Probation:

Duration:

Salary during probation:

After probation:

Annual CTC: ₹ 2,00,000 /year

Number of openings

1

About Suraksham Safety Solutions

Raipur

SURAKSHAM is a global career and knowledge ecosystem dedicated to Health, Safety & Environment (HSE/EHS) professionals. The platform connects HSE talent with employers across industries by providing verified job opportunities, career guidance, salary insights, industry updates, and learning resources that help professionals build successful careers. Beyond recruitment, SURAKSHAM serves as a trusted knowledge partner for the HSE community by promoting continuous learning, professional networking, and career development. Through AI-powered career support, expert insights, and industry-focused content, SURAKSHAM aims to empower HSE professionals and strengthen workplace safety standards across India, the GCC, and global markets.

Activity on Internshala

Hiring since August 2026

1 opportunity posted

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📌 Digital Marketing Executive (WFH) (India)
🏢 Suraksham Safety Solutions
📍 India