Job Description: Digital Marketing Executive

Department: Marketing
Role: Digital Marketing Executive
Industry: Corporate Gifting
Employment Type: Full-Time
Location: Rajajinagar, Bangalore
Experience: 1–3 years

About the Role

We are looking for a creative and results-oriented Digital Marketing Executive to join our corporate gifting business. The ideal candidate will be responsible for generating qualified B2B leads, managing digital marketing campaigns, creating engaging visual content using Canva, and strengthening the company’s online presence.

Key ResponsibilitiesLead Generation

- Develop and execute strategies to generate B2B leads for corporate gifting products and services.
- Identify and target potential corporate clients through digital channels.
- Run lead-generation campaigns through Google, Instagram, Facebook and LinkedIn.
- Maintain and update lead databases.
- Track leads, conversions and campaign performance.
- Coordinate with the sales team to improve lead conversion.

Social Media Marketing

- Manage the company’s presence across Instagram, Facebook and LinkedIn.
- Create and maintain a monthly social media content calendar.
- Create posts, carousels, reels and promotional creatives.
- Develop content around corporate gifting, employee gifting, festive gifting, event gifting and customised merchandise.
- Monitor engagement and improve reach and brand awareness.

Canva & Creative Content

- Create professional marketing creatives using Canva.
- Design social media posts, brochures, catalogues, presentations, banners and promotional materials.
- Create campaigns for Diwali, Christmas, New Year, employee onboarding, conferences,



corporate events and client gifting.
- Ensure consistency in brand identity and visual communication.

Digital Advertising

- Assist in creating and managing Google Ads and Meta Ads campaigns.
- Develop campaigns focused on lead generation and customer acquisition.
- Monitor CPL, CTR, conversions and ROI.
- Optimise campaigns based on performance.

Website & SEO

- Update website content, product pages and landing pages.
- Implement basic SEO practices.
- Conduct keyword research related to corporate gifting.
- Coordinate blogs and SEO content to improve organic visibility.

Analytics & Reporting

- Track website, social media and lead-generation performance.
- Prepare weekly and monthly marketing reports.
- Analyse campaign results and recommend improvements.
- Track lead sources and conversions.

Required Skills

- Strong understanding of Digital Marketing and B2B Lead Generation.
- Hands-on experience with Canva.
- Valuable knowledge of Instagram, Facebook and LinkedIn marketing.
- Basic knowledge of Google Ads and Meta Ads.
- Understanding of SEO and content marketing.
- Good written and verbal communication skills.
- Creative mindset with an eye for design.
- Strong analytical and organisational skills.
- Ability to work independently and meet deadlines.

Preferred Qualifications





- Bachelor’s degree/diploma in Marketing, Digital Marketing, Business Administration, Communications or a related field.
- 1–3 years of experience in digital marketing.
- Experience in B2B, corporate gifting, e-commerce, advertising or a similar industry is preferred.
- Experience with lead-generation campaigns is an advantage.
- Knowledge of CRM and email marketing tools is a plus.

Key Performance Indicators (KPIs)

- Number and quality of qualified leads generated.
- Cost per lead and campaign ROI.
- Lead-to-customer conversion rate.
- Website traffic and organic growth.
- Social media reach and engagement.
- Growth of relevant social media channels.
- Content and campaign execution.
- Contribution to the overall sales pipeline.

Ideal Candidate

The ideal candidate is creative, proactive, digitally savvy and results-oriented. They should be comfortable creating professional designs on Canva while also understanding how digital marketing can generate qualified corporate leads and contribute to sales.

Experience or interest in the corporate gifting and B2B sales industry will be an added advantage.

What We Offer

- Opportunity to work in the growing corporate gifting industry.
- Hands-on experience in B2B digital marketing and lead generation.
- Opportunity to manage campaigns and creative projects end-to-end.
- Collaborative and growth-oriented work environment.
- Performance-based growth opportunities.

Location: Rajajinagar, Bangalore

Pay: ₹10,224.06 - ₹35,000.00 per month

Benefits:

- Flexible schedule
- Paid sick time

Work Location: In person

📌 Digital Marketing Executive (Rajajinagar)
🏢 Gagan Sayi Ventures India
📍 Rajajinagar