Vidya Champs is looking for a dynamic, target-oriented and confident Marketing & Sales Executive who can contribute to the growth of the institute by developing new leads, building strong relationships with schools and students, promoting Vidyachamp's academic programs, and converting prospective students into admissions.

The ideal candidate should be comfortable with field marketing, school visits, student/parent interaction, counselling, lead generation and admission conversion.

Key Responsibilities

1. School & Institutional Marketing

- Visit schools, educational institutions and relevant educational communities to develop professional relationships.
- Coordinate with Principals, Directors, Coordinators, Teachers and School Management for seminars, career guidance sessions, Olympiads, academic activities and student engagement programs.
- Identify opportunities for school tie-ups and institutional collaborations.
- Build and maintain a database of schools, teachers, students and prospective leads.
- Regularly follow up with school contacts and develop long-term relationships.

2. Lead Generation

- Generate current student enquiries through:
- School visits
- Seminars and workshops
- Career guidance programs
- Olympiads and academic competitions
- Referral activities
- Local marketing campaigns
- Community outreach
- Other approved marketing activities
- Identify prospective students for JEE, NEET, Foundation and other Vidyachamp programs.
- Maintain an updated record of leads and their status.

3. Student & Parent Interaction

- Communicate professionally with students and parents.
- Understand student requirements, academic background and career aspirations.
- Explain Vidyachamp's courses, academic methodology, faculty, study plans, tests and other relevant facilities accurately.
- Handle enquiries and objections professionally.
- Conduct appropriate follow-ups until the enquiry reaches a clear outcome.

4. Admission & Sales

- Convert qualified leads into admissions through systematic counselling and follow-up.




- Maintain a healthy conversion ratio from enquiry → counselling → admission.
- Follow up with prospective students through phone calls, WhatsApp and personal meetings.
- Coordinate with the counselling and academic teams to ensure a smooth admission process.

5. Marketing Activities

- Participate actively in Vidya Champ's promotional campaigns and student engagement activities.
- Assist in planning and executing:
- School seminars
- Career guidance sessions
- Olympiads
- Scholarship/assessment tests
- Parent meetings
- Workshops
- Educational events
- Collect genuine student/parent feedback and market insights.
- Monitor competitor activities and provide useful information to management.

6. Reporting

- Maintain accurate records of all leads, follow-ups, school visits and admissions.
- Update the institute's Google Sheet regularly.
- Submit daily/weekly activity reports to the reporting manager.
- Track every lead until conversion, rejection or closure.
- Maintain proper records of school contacts and future opportunities.

Candidate Profile

We are looking for someone who is:

- Confident and excellent in communication
- Presentable and professional
- Energetic and comfortable with field work
- Highly target-oriented
- Good at relationship building
- Persuasive without being aggressive
- Strong in follow-up and lead conversion
- Comfortable speaking with students, parents, teachers and school management
- Self-motivated and capable of working independently
- Willing to travel locally for school visits and marketing activities
- Comfortable using WhatsApp, Google Sheets, MS Office and basic CRM tools
- Able to prepare basic reports and maintain accurate data





Minimum Qualification & ExperienceEducation

- Graduate in any discipline.
- MBA/PGDM in Marketing, Sales, Business Development or related field will be an advantage.

Experience

- Minimum 1 year of relevant experience required.
- Experience in education, coaching institutes, EdTech, school marketing, field sales, counselling or business development will be preferred.

Key Performance Indicators (KPIs)

Performance will be evaluated on measurable outcomes such as:

- Number of qualified leads generated
- School visits and productive school meetings
- Seminars/events successfully arranged
- Student/parent enquiries generated
- Counselling appointments
- Lead follow-up efficiency
- Enquiry-to-admission conversion
- Monthly admission target achievement
- Revenue generated
- Quality and accuracy of reporting
- New school/institutional relationships developed
- Retention and quality of professional relationships

What We Offer

- Competitive salary based on experience and capability
- Performance-based incentives
- Additional incentives linked to successful admissions/targets, as per company policy
- Opportunity to grow into Senior Marketing Executive / Business Development Manager / Marketing Manager
- Professional and growth-oriented working environment
- Opportunity to work with an established education brand
- Exposure to school relations, educational marketing, counselling and business development

Preferred CandidateWe would especially value candidates who have:

- Existing experience in education-sector sales or marketing
- Strong local market knowledge
- Experience dealing with schools
- A proven record of achieving sales/admission targets
- Excellent Hindi/Punjabi/English communication skills
- Strong negotiation and convincing abilities
- A proactive approach to generating business rather than waiting for enquiries
- A two-wheeler and valid driving licence for local field visits

Pay: ₹20,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Marketing & Sales Executive (India)
🏢 Vidya champ
📍 India