We are hiring a Senior Meta Ads Specialist with proven experience managing and scaling conversion-focused campaigns for e-commerce, DTC and affiliate offers targeting the US market.

This is a remote, long-term position for a specialist who understands direct-response advertising, creative testing, conversion tracking and profitable scaling. We are not looking for a general digital marketer, social media manager or someone whose experience is limited to boosting posts.

KEY RESPONSIBILITIES

- Create, launch and manage Facebook and Instagram advertising campaigns
- Build campaign structures for creative testing, retargeting and scaling
- Research audiences, competitors, offers and profitable advertising angles
- Develop creative briefs for UGC videos, static images and native-style ads
- Work closely with video editors and graphic designers
- Monitor CTR, CPM, CPC, CVR, CPA, ROAS and overall profitability
- Identify winning creatives, audiences and offers
- Scale successful campaigns while controlling acquisition costs
- Manage Meta Pixel, events, attribution and conversion tracking
- Diagnose campaign, creative, tracking and landing-page problems
- Maintain compliance with Meta advertising policies
- Prepare clear performance reports and recommend the next actions

REQUIRED EXPERIENCE

- Minimum 3 years of hands-on Meta Ads experience
- Proven experience with e-commerce, DTC or affiliate campaigns
- Experience targeting customers in the United States
- Strong understanding of direct-response and performance marketing
- Practical experience testing and scaling advertising campaigns




- Solid knowledge of Meta Ads Manager, Pixel and conversion tracking
- Ability to evaluate UGC, native-style and direct-response creatives
- Ability to make decisions based on sales, CPA and ROAS—not vanity metrics
- Strong English communication and attention to detail

WHO SHOULD NOT APPLY

- Beginners, interns or candidates looking for training
- General social media managers without paid-advertising experience
- Candidates experienced only in boosting posts
- Candidates unable to provide proof of previous campaign results

WORK DETAILS

- Job type: Full-time
- Location: Remote
- Salary: ₹40,000–₹90,000 per month
- Final compensation will depend on experience and proven results
- Performance-based incentives may be offered
- Flexible work schedule, with availability required during campaign launches and important optimization periods

APPLICATION REQUIREMENTS

Please submit:

- A summary of your Meta Ads experience
- Screenshots or case studies showing real results
- Approximate monthly advertising spend previously managed
- Industries and offers you have promoted
- Examples of campaigns you have successfully scaled
- Your current and expected monthly compensation
- Your availability to start

Shortlisted candidates may be required to complete a small practical assessment. Confidential information from previous employers may be hidden, but performance proof is mandatory.

Pay: ₹40,000.00 - ₹90,000.00 per month

Benefits:

- Flexible schedule

Work Location: Hybrid remote in Delhi, Delhi (Delhi)

📌 Meta Ads Specialist (India)
🏢 Webmazi Services Private
📍 India