Overview:

About Catalyst Brands:

Catalyst Brands is a leading U.S.-based retail organization formed in 2025 through the merger of JCPenney and SPARC Group, combining multiple iconic fashion brands under one umbrella. The company manages a diversified portfolio of well-known brands including Aéropostale, Brooks Brothers, Nautica, Lucky Brand, and JCPenney. Headquartered in Plano, Texas, Catalyst Brands focuses on delivering up-to-date retail experiences while leveraging the heritage of established global brands. With a workforce of over tens of thousands and multi-billion-dollar revenue, the organization operates at a large scale across retail, e-commerce, and supply chain domains. The company emphasizes innovation, digital transformation, and customer-centric strategies to enhance brand value and consumer engagement. Catalyst Brands is expanding its global presence, including a growing capability centre in India that supports technology, digital operations, and analytics. It aims to drive operational excellence and business growth by integrating technology, data-driven insights, and efficient retail practices.

Senior Specialist – Digital Asset Management

Role Summary:

Responsible for managing day-to-day asset ingestion and metadata accuracy within Sitecore Content Hub. Ensures creative, marketing, and ecommerce assets are uploaded correctly, tagged accurately, and easily retrievable across teams.
Key Responsibilities

- Upload assets with correct naming, taxonomy, and metadata.
- Perform QC for file and metadata accuracy.




- Manage high-volume or exception uploads independently.

Workflow & Cross-System Coordination

- Validate transfers across Letsflo, Pixelz, Workfront, and DAM.
- Flag and resolve metadata or ingestion issues.
- Align with U.S. DAM partners on priorities.

Governance & Quality Control

- Maintain metadata accuracy and correct inconsistencies.
- Support cleanup tasks such as duplicate removal.
- Ensure adherence to SOPs and taxonomy standards.

Required Experience & Skills

- 4–5 years of experience in Digital Asset Management, Content Operations, or related roles.
- Hands-on experience with DAM platforms (Sitecore Content Hub preferred).
- Basic understanding of metadata, taxonomy, and file management workflows.
- Working knowledge of Adobe Creative Cloud and familiarity with image retouching and digital file formats.
- Strong organizational skills and high attention to detail.
- Ability to follow structured processes and maintain accuracy at scale.
- Collaborative, proactive, and comfortable working in a global, cross-functional environment.
- Clear written and verbal communication skills in English.

Preferred Experience

- Experience supporting global or enterprise-scale creative operations (retail, fashion, or marketing).
- Familiarity with Adobe photoshop, Letsflo/Shotflow, Pixelz, or Workfront a plus.
- Exposure to AI-assisted tagging, automation tools, or metadata enrichment workflows.
- Background in library science, information management, or digital production a plus.

Pay Range: INR ₹0.00 - INR ₹0.00 /Yr.

📌 Senior Specialist - Digital Asset Management (DAM) (Bengaluru)
🏢 JCPenney
📍 Bengaluru