DNA Academy is looking for a dynamic, target-oriented, and experienced Business Development Manager to drive student admissions, expand our market presence, develop institutional partnerships, and achieve business growth targets in and around Chengannur.

The ideal candidate should have strong communication, sales, networking, negotiation, and team-handling skills, with experience in education, healthcare training, sales, marketing, or business development preferred. The role combines lead generation, student admissions, institutional tie-ups, field marketing, and business growth activities. These responsibilities align with common BDM roles in the education sector, particularly around admissions, partnerships, lead conversion, and target achievement.

Key Responsibilities

- Develop and implement business development strategies to increase student admissions and revenue.
- Identify new business opportunities in Chengannur and surrounding areas.
- Build strong relationships with schools, colleges, hospitals, healthcare organizations, training centres, and other institutions.
- Develop and manage institutional tie-ups and referral partnerships.
- Generate leads through field visits, networking, referrals, seminars, events, and other channels.
- Follow up with prospective students and convert enquiries into admissions.
- Coordinate with the counselling and admissions team to improve lead conversion.
- Promote DNA Academy's healthcare courses and career-oriented training programs.
- Plan and conduct seminars, career guidance sessions, workshops, and promotional activities.
- Monitor competitor activities and identify current market opportunities.
- Lead, motivate, and monitor the performance of the business development/admission team, where applicable.
- Set and achieve monthly, quarterly, and annual admission and revenue targets.
- Maintain accurate lead, follow-up, conversion, and sales records using CRM/Excel.




- Prepare daily, weekly, and monthly business development reports for management.
- Coordinate with the marketing team to improve lead generation and campaign performance.
- Represent DNA Academy professionally during institutional visits, exhibitions, career fairs, and promotional events.

Requirements

- Bachelor's degree in any discipline.
- 2–5 years of experience in Business Development, Sales, Marketing, Admissions, Education, EdTech, or a related field preferred.
- Experience in an educational/training institute or healthcare education sector will be an advantage.
- Proven ability to achieve sales/admission targets.
- Strong communication and interpersonal skills.
- Excellent negotiation, presentation, networking, and relationship-management skills.
- Strong follow-up and lead-conversion abilities.
- Ability to manage a team and work independently.
- Good knowledge of MS Office and CRM tools.
- Willingness to travel locally for institutional visits and business development activities.
- Malayalam and English communication skills are preferred.

Key Skills

Business Development | Sales & Marketing | Student Admissions | Lead Generation | Lead Conversion | Institutional Tie-ups | Team Management | Negotiation | Counselling | Relationship Management | Field Marketing | CRM | MS Office | Target Achievement

What We Offer

- Competitive salary based on experience and performance
- Attractive performance-based incentives
- Career growth opportunities
- Professional and supportive work environment
- Opportunity to grow with a healthcare education organization
- Training and development support

Performance Indicators

- Monthly student admission targets
- Revenue generation
- Lead-to-admission conversion
- Institutional tie-ups
- New business opportunities
- Team performance
- Lead follow-up and CRM management

Pay: Up to ₹30,000.00 per month

Benefits:

- Cell phone reimbursement

Work Location: In person

📌 Business Development Manager (BDM) (Chengannur)
🏢 DNA ACADEMY
📍 Chengannur