- Handle the marketing and PMT function for Pharma OTC, Nutritional, and Wellness product portfolios
- Plan and execute new product launches and drive lifecycle management of existing brands
- Develop and implement creative and creative promotional strategies
- Design effective brand communication and promotional themes across multiple brands
- Plan and execute customer-oriented campaigns and special activities for priority products
- Design and manage campaign planning and special initiatives for Key Opinion Leaders
- Conduct monthly and quarterly brand reviews and monitor brand performance metrics
- Track campaign effectiveness and recommend corrective actions for brand growth
- Coordinate with sales, supply chain, regulatory,
and other support functions for seamless execution of marketing strategies
Desired Candidate Profile
- Graduate in Pharmacy or Science with an MBA in Marketing
- 10 to 12 years of experience in Pharma Sales and Marketing, with 3 to 4 years as Group Product Manager or Marketing Manager
- Hands-on experience in handling Pharma OTC, Nutritional, and Wellness brands
- Proven capability in launching new products and strengthening established brands
- Highly organized, self-motivated, and creative with strong initiative-taking ability
- Excellent verbal and written communication skills